Dortmund to Sign Vodafone Main Kit Sponsor Deal?
- Vodafone Speculation: Vodafone is rumored to be the frontrunner to become Dortmund's new main sponsor, with talks reportedly in progress.
- New Front-of-Shirt Sponsor Search: Dortmund is in negotiations to find a new front-of-shirt sponsor to replace 1&1 Ionos starting from the 2025-26 season.
- 1&1 Ionos Contract Ending: The current sponsorship deal with 1&1 Ionos, which began in the 2020-21 season, is set to expire after the upcoming 2024-25 season.
Update: Vodafone is speculated as the most likely candidate to become Dortmund's new main sponsor, with talks apparently underway. We have imagined how the Vodafone logo could look on BVB's 25-26 home kit, both in a full-color and recolored version.

1&1 Ionos has been BVB's sponsor since the 2020-21 season, and the upcoming 2024-25 season is the last under the current contract. Negotiations between 1&1 Ionos and BVB have been quite difficult.
An insider has exclusively revealed to Footy Headlines that Dortmund are in talks to secure a new front-of-shirt (FOS) sponsor starting from the 2025–26 season, to replace 1&1 Ionos.
Dortmund Are in Talks for New Front-of-Shirt Sponsor From 25-26 Season
According to an insider, discussions are underway as Dortmund look for a fresh partner to appear on the front of their kits starting next season.
Currently, 1&1 Ionos serves as Dortmund’s front-of-shirt sponsor. The tech and telecommunications brand has been featured on BVB shirts since the 2020-21 season, making 2024-25 the fifth and likely final season under the current deal.
It’s unclear whether 1&1 will remain involved in another capacity or exit the club partnership entirely.
Which brand would you like to be Dortmund's new FOS from the 2025-26 season? Comment below.