NFL 2025 "Football x Football" Collection Released - Soccer-Inspired Designs for All 32 NFL Teams
- Collection Launch: The NFL and Fanatics have launched the "Football x Football" Collection, featuring soccer-inspired designs for all 32 NFL teams.
- Design and Inspiration: Each of the 32 fan tops features bespoke detailing inspired by the identity, history, and spirit of each NFL club, developed by a global design team.
- Availability: The collection debuted at Fanatics Fest NYC and will have limited releases in NFL Shops globally for international fans.
The NFL and Fanatics have collaborated to launch the "Football x Football" Collection, a special range of fan tops that reimagines all 32 NFL clubs through the lens of classic football (soccer) jersey designs.
What is a bit awkward is that the NFL/Fanatics have taken the most basic white and black football in the launch, evoking memories of soccer stock images.
Fanatics NFL "Football x Football" Collection
Each of the 32 fan tops in the "Football x Football" collection has been specially designed. Every jersey features bespoke detailing inspired by the identity, history, and spirit of every individual NFL club.
To ensure authenticity and a genuine blend of both sports’ traditions, the collection was developed by a global design team spanning Europe, South America, and the U.S. This diverse expertise guarantees that each piece genuinely pays homage to both soccer culture and the rich heritage of the NFL.
The Fanatics NFL "Football x Football" collection is not available to buy online. It made its debut at Fanatics Fest NYC, a 3-day fan festival running from June 20-22 at the Javits Center. For international fans eager to get their hands on these unique tops, Fanatics has indicated that limited releases will be coming to NFL Shops globally.
What are your thoughts on this NFL x Fanatics collaboration? What do you think of NFL teams reimagined with a soccer jersey design? Let us know in the comments below.
Campobasso 26-27 Home, Away & Third Kits Revealed
Italian Serie C side Campobasso FC have officially unveiled their new Nike home, away, and third kits for the 2026-27 season.
They introduce designs based on teamwear but nicely customised by the team.
The home retains the classic stripes, the away comes with a navy vertical stripe, while the third is black and gold.
Good or Bad? Rexona Armpit Sponsorship on 2026 World Cup Referee Shirts
Update - Tuesday, June 23, 2026: Following our publication, Rexona contacted us to provide additional context on the activation.
According to Ben Curtis, Global Brand Vice President for Rexona at Unilever, the sponsorship is intended to highlight fourth officials, who "may not always be the focus of attention but are at the centre of some of football's most intense and anticipated moments," as part of Rexona's "It Won't Let You Down" campaign during the FIFA World Cup 2026. "They need to remain cool and calm under pressure - That's exactly why this partnership is such a natural fit for Rexona."
The 2026 World Cup referee shirts feature one of the most amusing and strategic sponsorship placements seen in football. Deodorant brand Rexona has their logo positioned directly under the armpits of the match officials' jerseys, creating a highly contextual advertising opportunity.
The Rexona logo remains largely hidden during regular play but becomes clearly visible whenever a referee raises their arms to signal a free kick, award a penalty, or issue a card. This placement perfectly matches the deodorant product being advertised, resulting in a memorable piece of marketing on the sport's biggest stage.
While this specific placement has caught the attention of fans during the 2026 tournament, it is not entirely unprecedented. A similar concept was previously executed in Brazil, where Avanço deodorant sponsored the armpits of Corinthians. However, Rexona's execution at a World Cup brings the clever concept to a massive global audience.
Adidas Al Qadsiah 26-27 Home & Away Kits Released - No More Nike
Saudi Pro League club Al Qadsiah has officially unveiled its new 2026-27 home and away kits, marking the beginning of their new partnership with adidas after switching from previous supplier Nike.
Revealed on June 23, 2026, the inaugural adidas strips feature simple, standard designs without bespoke detailing. The home kit is presented in the club's traditional red and yellow colors, while the away shirt offers a stylish white and red look.
FC Barcelona 26-27 Training Top Leaked
Images of the FC Barcelona 2026-27 training top have been leaked online by Barca kit collector @memorabilia1899.
Hamburg 26-27 Anthem Jacket Released
The new Hamburger SV 2026-27 anthem jacket has been launched.
Produced by Adidas, the jacket features a clean design based on the Adidas 2026 jacket template. It is predominantly white with contrasting black Three Stripes running down the sleeves and a black Adidas performance logo on the right chest.