Official: Reebok Re-Enters Football Boot Market, Signs Vlahovic & Chalobah
Mar 12, 2026, by Chris
- Reebok Re-Enters Football Boot Market: Reebok is officially returning to the football boot market after being absent for almost two decades, planning its comeback in 2026.
- Key Player Signings: Reebok has signed Dušan Vlahović and Trevoh Chalobah, with Vlahović being the face of Reebok Football from summer 2026 and Chalobah debuting the new Sidewinder boots.
- New Sidewinder Boot: The brand’s new Sidewinder football boot will be launched in summer 2026, featuring an aggressive look with a synthetic upper designed for improved ball control.
Update: Trevoh Chalobah has signed with Reebok. He debuted the brand’s new Sidewinder football boots (regular colorway, to be launched this summer) during Chelsea FC’s UEFA Champions League match against Paris Saint‑Germain last night. Chalobah is Reebok's second signing after Vlahović.
Chalobah Signs With Reebok
Update: Confirming the rumors, Reebok has announced a long-term partnership with Dušan Vlahović as the brand prepares to return to the football boot market. The Serbian striker is the face of Reebok Football from summer 2026 and will debut the brand’s upcoming performance boot, the Reebok Sidewinder football boot. The Reebok Sidewinder soccer boots will be launched in summer 2026.
Reebok Sidewinder Boots - Vlahović Edition - Not Available (Yet?)
The deal marks a key step in Reebok’s strategy to rebuild its presence in team sports and re-enter the global football market. Vlahović is expected to promote the brand’s football footwear and apparel range, including the launch of the Sidewinder boot.
“I'm proud to join Reebok as it returns to the pitch and reclaims its position in football,” said Vlahović.
Update: Vlahović has been spotted back on the pitch wearing a pair of the all-new Reebok Sidewinder football boots, further confirming the return for the brand to elite-level football visibility. Reebok has been largely absent from the top-tier boot scene for almost two decades, but is back in 2026.
Confirming our leak, Reebok is officially returning to the football boot market after years away from the pitch, with Chelsea defender Trevoh Chalobah spotted wearing a blackout prototype of the all-new Reebok 2026 Sidewinder soccer cleats. The English brand, which once equipped football icons including Thierry Henry, Iker Casillas, Ryan Giggs, and Andriy Shevchenko, is set to make its comeback in 2026 on the football pitch.
Trevoh Chalobah Spotted Wearing Reebok Sidewinder 2026 Prototype Boots at Chelsea Training
Trevoh Chalobah wore the all-new Reebok Sidewinder football boots in a total blackout. The Reebok Sidewinder 2026 football boot has an aggressive look, with a synthetic upper adorned with embossed and debossed ridges. This detailed texture aims to provide a grippy, abrasive surface that improves ball touch, swerve, and control, all while maintaining a lightweight profile.
Reebok's heritage in football boots is substantial, having produced memorable models throughout the 1990s and 2000s before gradually withdrawing from the category. The brand's previous football boot lineup included innovative designs worn by some of the era's greatest players, making this return particularly significant for those who remember Reebok's presence during its peak years in the sport.
Ryan Giggs wore Reebok boots for almost his entire career
All-New Reebok Sidewinder 2026 Boots
All-New Reebok Sidewinder Boots Leaked - the First Modern Silo of Reebok's Comeback
Older models like the Instante, Integrity, and Valde were worn in the 2000s by players such as Thierry Henry, Andriy Shevchenko, Ryan Giggs and Iker Casillas. They gave Reebok a recognisable presence during that era, even though they never made it out of the niche against Adidas and Nike. In the years after the Adidas takeover, Reebok totally faded out of the market.
The first modern Reebok soccer cleat will be launched in the summer of 2026, in time for the 2026-2027 season.
Reebok's last modern football boot was released in 2010, called the Instante II.
What do you think about Reebok stepping back into the football boot market? Let us know in the comments.
Novara 26-27 Third Kit Released
Italian Serie C side Novara FC and technical partner Erreà have officially released the club's new third kit for the 26-27 season. Following the release of their traditional azzurro home strip earlier in the summer, the new third shirt delivers a stealthy, understated alternative aesthetic for the current campaign.
The Erreà Novara 26-27 third jersey is built on a solid black base and adopts a full monochrome palette. Instead of the standard club crest, the chest features Novara's historic crossed shield rendered in clean white embroidery. Erreà's logos on the right chest and shoulders, alongside long-time front-of-shirt sponsor Igor Gorgonzola and secondary partners Cristanini Viaggi and Intesa Pour Homme, are similarly applied in monochrome white.
Completing the strip, matching black shorts and black socks with white accents and crest detailing round off the uniform for the 26-27 Serie C campaign.
RB Linense 26-27 Away Kit Released
Spanish Tercera Federación side Real Balompédica Linense, popularly known as La Balona, has officially unveiled its new away kit for the 26-27 season. Produced by long-term technical partner Hummel, the new strip follows the release of the club's classic striped home kit earlier this summer.
Presented under the slogan "Segunda Piel" (Second Skin), the Hummel RB Linense 26-27 away jersey combines a deep navy base with rich gold detailing. Across the front, the shirt features tonal diagonal sashes that create a dynamic textured look. Gold accents appear on the V-neck collar, the sleeve cuffs, and Hummel's trademark shoulder chevrons, which are matched by a monochrome metallic gold club crest and Lotus chest sponsor.
The new away uniform is completed by matching navy and gold shorts and socks. The RB Linense 26-27 away shirt is already available for purchase through the club's official offices.
US Amal Tiznit 26-27 Home Kit Released
Moroccan club US Amal Tiznit have officially unveiled their new home kit for the 26-27 campaign, manufactured by domestic sportswear brand Bang Sports. The launch arrives during a historic chapter for the side, having achieved back-to-back promotions to compete in Morocco's top flight, the Botola Pro, for the first time in club history.
The Bang Sports Amal Tiznit 2026-27 home jersey is centered around the club's traditional sky blue colorway, decorated with intricate Moroccan geometric patterns across the entire front. Gold accents line the V-neck collar, while white side panels and sleeve trim bring contrast to the shirt. On the reverse, the kit adopts tonal vertical pinstripes alongside clean white player names and squad numbering.
Several sponsor marks are placed across the chest, sleeves, and lower back, complemented by Bang Sports branding and an authentic licensed patch near the hem. The new strip will be worn throughout US Amal Tiznit's debut season in the Moroccan top flight.
Match Debut? Kylian Mbappé Back in On Boots Ahead of France vs Turkey
Kylian Mbappé has once again trained in prototype On football boots during France's camp ahead of their UEFA Nations League fixture against Turkey. Following the conclusion of his long-standing partnership with Nike and his high-profile move to the Swiss brand, the French forward has tested On LightSpray prototype cleats in training sessions. Despite testing the new boots behind the scenes and in training, Mbappé wore disguised, unbranded whiteout Nike Mercurial Superfly cleats for the first competitive match against Atlético, leaving his boot choice for the clash with Turkey as one of the key gear storylines to watch.
Official: Santos Announce Adidas Kit Deal From 2028
Santos FC and Adidas have officially confirmed a major agreement that will see the German sportswear giant become the club's official kit supplier starting in the 2028 season. The six-year partnership, running through 2033, marks the third collaboration between both parties following previous stints in 1980–1981 and 1984–1988. Long-time partner Umbro will continue to manufacture the team's kits until its current contract expires at the end of 2027, with Santos opting for Adidas due to expanded global marketing, superior commercial terms, and international distribution across approximately 120 Adidas flagship stores across the Americas, Europe, and Asia.
Electrifying: Adidas Pokémon Megaride F50 "Pikachu" Shoes Released
As part of the Pokémon 30th anniversary collection, Adidas Originals has released an eye-catching hybrid sneaker that blends football heritage with retro running technology: the Pokémon x Adidas Megaride F50 "Pikachu". Merging the streamlined upper design inspired by the iconic 2004 F50 football boot with the open-tunnel bounce system of the 2000s Megaride runner, the pair pays direct homage to the franchise's most famous Electric-type Pokémon.
The sneaker features a predominantly black and dark carbon base energized by vibrant yellow accents. Striking yellow lightning bolt graphics surge across the upper with 3D haptic detailing, complemented by three sleek yellow stripes along the forefoot. At the rear, an embroidered Pikachu graphic sits on the heel counter just above a translucent yellow TPU plate, which flows smoothly into the distinctive yellow-accented Megaride cushioning pods.
Finished with collaborative Pokémon tongue badges and themed insoles, the Pokémon x Adidas Megaride F50 "Pikachu" officially dropped on September 24, 2026, with a retail price of $200. It is available through Adidas CONFIRMED and select retailers alongside other models from the milestone capsule.
Adidas Germany 2026 Farewell Kit Debuted on Pitch
Germany officially debuted their special edition Adidas farewell kit during their UEFA Nations League clash against the Netherlands. The release marks the final chapter of a legendary 72-year partnership between the German Football Association (DFB) and the Three Stripes, which began in 1954 and will officially come to an end on December 31, 2026, ahead of Nike taking over as technical supplier from 2027.
The tribute shirt features an elegant, predominantly black base decorated with vertical gold diamond pinstripes running down the front. Adidas has opted for the heritage Trefoil logo on the right chest alongside the classic DFB crest used between 1978 and 1996, both rendered in white. A retro-inspired crossover V-neck collar is trimmed in white and gold, mirrored on the sleeve cuffs, while a commemorative "1954" jock tag sits on the bottom hem to honor the historic year the partnership began.
Completed with black shorts and black socks featuring gold detailing, the on-pitch ensemble arrived just days after its official unveiling. Following its high-profile match debut, the Germany 2026 farewell jersey is scheduled to go on general sale via official Adidas channels starting September 26, 2026.