All-New German Football Association Logo Released
- New Logo Design: The DFB has updated its logo with softened angles, a monochrome green color scheme, and a violet-blue accent, moving away from the traditional black, red, and gold.
- Typeface Expansion: The DFB-Sans typeface has been significantly expanded from 6 to 56 styles, now available as a variable font.
- Rebrand Rationale: The rebrand aims to reflect clarity, innovation, and modernity, representing German football at all levels, with green color having roots in the DFB logo since 1926.
Already in November, the German Football Association (DFB) has rolled out a refreshed brand identity as part of its 125th anniversary celebrations. The redesign, developed with agency Strichpunkt, marks the first major update since 2016.
The new DFB logo will only be used by the federation but not by the national team, which will keep the iconic eagle crest.
DFB Unveils New Brand Identity for 125th Anniversary
The most visible change in the new DFB logo is to the iconic DFB symbol itself. The angular points have been softened and flattened, giving it a more modern feel while keeping the familiar intersecting line structure.
Perhaps more striking is the decision to drop the traditional black, red, and gold colors from the standard logo. Instead, the new mark comes in monochrome green, with shades adapting to different backgrounds—dark green, pale green, or lime. A violet-blue accent color rounds out the palette, designed with both light and dark mode applications in mind.
The DFB-Sans typeface has been massively expanded from 6 to 56 styles in partnership with Supertype, now available as a variable font ranging from Compressed to Super Extended weights. There's also a new "Supersign" logo representing the association's mission across organization, society, and sport.
According to DFB Management Board Chairman Dr. Holger Blask, the rebrand reflects "clarity, innovation, and modernity" while representing German football from grassroots to elite level.
A look at the history of the DFB logo indeed reveals that the national colors were only added in 2003. The green color has been rooted in the history of the DFB logo since 1926.
What do you make of the new DFB logo? Let us know in the comments.
FC Tiamo Hirakata 26-27 Home Kit Released
Japanese Football League side FC Tiamo Hirakata has officially unveiled their new 2026-27 home kit, produced by sportswear brand Jogarbola. The release introduces a cracking design under the club's Reborn campaign for the upcoming JFL season, symbolizing a new beginning for the club.
Brighton to Wear 125th Anniversary Kit Against Arsenal
Brighton & Hove Albion have confirmed they will wear their limited-edition Nike 125th anniversary kit during their 2026-27 match against Arsenal in September 2026. The special shirt, which was initially released in May 2026 and draws inspiration from the club's original 1901 kit, will be showcased on the pitch to celebrate the club's founding milestone. Although the official anniversary falls on June 24, the commemorative fixture against the Gunners has been selected as the dedicated anniversary match where the team will debut the historic design.
Nike Creates Personalized Mercurial 2026 World Cup Boots for Kylian Mbappé's France Goalscoring Record
Kylian Mbappé has officially cemented his legacy as the greatest goalscorer in the history of the French national team, surpassing Olivier Giroud to take the top spot. To celebrate this historic milestone of reaching 58 international goals, Nike has presented the star forward with a personalized pair of Mercurial Superfly 11 boots. This special edition footwear arrives just in time as Mbappé prepares to make his 100th appearance for Les Bleus.
The custom Nike Mercurial Superfly 11 Mbappé 2026 World Cup boots features a distinct "58" lightly printed on the lateral side of the heel, representing his record-breaking goal tally. Additionally, a small French tricolor flag is prominently positioned near the heel collar, paying direct homage to his national team.