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All-New Olympique Marseille Logo Released

  • New Logo Release: Olympique de Marseille has officially revealed their brand-new club logo, sparking significant controversy among fans due to its radical departure from the previous design.
  • Design Changes: The new logo features softer, rounded contours, a bespoke darker navy color called "Bleu Marseille," and the removal of gold elements, aiming for a streamlined digital-age identity.
  • Fan Reaction: The immediate response on social media has been largely negative, with supporters criticizing the logo for its corporate appearance and lack of the traditional aggressive passion.

Update: The rumors were true. French giants Olympique de Marseille officially unveiled their brand-new club logo today, and it is already causing massive division among the fanbase.

Unveiled during the Treizième Homme Gala Dinner this evening, the new crest is a radical, ultra-modern departure from the iconic design the club has worn since 2004.

All-New Olympique de Marseille Logo

This is a direct comparison between the old Olympique de Marseille logo and the new 2026 design.

The new Olympique de Marseille logo is the result of an in-house creative process designed to streamline the club's identity for the digital age. However, in doing so, they have completely stripped away the previous badge.

The sharp, overlapping 'O' and 'M' have been replaced by incredibly soft, heavily rounded, bubble-like contours enclosed entirely within a thin double ring.

What Changed?

  • The Typography: The aggressive, sharp points of the historic 'M' are gone, replaced by a smooth, flowing, almost liquid-like font.
  • New Colors: The club introduced a completely bespoke official color dubbed "Bleu Marseille," a darker, richer navy replacing the traditional sky blue. The gold elements have been completely removed.

While the club's press release claims the new logo "does not represent a break with the past," many fans strongly disagree.

The immediate reaction on social media has been overwhelmingly negative. Supporters are criticizing the design for looking too corporate, too soft, and lacking the aggressive, Mediterranean passion of the old crest. Many have compared the overly rounded 'M' to a generic tech startup logo rather than a historic football institution.

To soften the blow, the club did confirm that the logo will have two uses.

  1. Sporting Context (Match Kits): This version will proudly feature the gold star and the "Droit au But" motto
  1. Institutional/Digital Context: A more versatile, stripped-back version that can adapt to different color variations and formats for digital branding and culture.

What do you think of the radically modern Olympique de Marseille logo redesign? Do you hate the soft, rounded aesthetic, or does it just take getting used to? Let us know your thoughts in the comments below!

Sneaker Legacy - Football Boots Archive

OFFICIAL
Sneaker Legacy

Adidas MSV Duisburg 26-27 Home Kit Released

The new MSV Duisburg home kit for the 2026-27 season has been released, introducing a controversial take on the club's traditional look. Made by Adidas in collaboration with 11teamsports, the shirt replaces the classic solid blue and white zebra stripes with a pattern of jagged, individual lines.

According to the 3. Liga club, this modern design choice is intended to symbolize the many people and connections that make up the club's fan base as MSV Duisburg approaches its 125th anniversary in 2027.

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Ismael Saibari to Wear Number 34 at Bayern Munich in Tribute to Abdelhak Nouri

Newly signed FC Bayern Munich midfielder Ismael Saibari has chosen to wear the number 34 shirt for the 2026-27 season as a heartfelt tribute to his friend Abdelhak Nouri. Nouri, who wore the number 34 during his time at Ajax, suffered a cardiac arrhythmia on the pitch in 2017, leaving him with severe and permanent brain damage. Explaining his choice, Saibari stated that he wants to support Nouri, noting that while he survived, he has been unable to move without assistance since the tragic incident. By taking on Nouri's final squad number, Saibari joins a list of players across Europe who have honored the former Ajax talent.

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Sporting 120th Anniversary Kit Released

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AFC Wimbledon 26-27 Third Kit Revealed

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Hertha BSC 26-27 Home Kit Released

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Official: Chivas Announces Nike Kit Deal

Mexican powerhouse Chivas has officially announced that Nike will become the club's new kit supplier, starting from the Apertura 2026 tournament (2026-27 season). The announcement was made under the slogan "Futuro Sagrado" and marks the end of Chivas' decade-long partnership with Puma. This deal also sees Nike return to sponsoring a major club in the Mexican Liga MX.

Fans will not have to wait long to see the first designs from the new partnership. The inaugural Nike Chivas 2026-27 uniforms are scheduled to be officially presented on July 18, 2026, just ahead of the team's match against Toluca. The announcement has already generated significant excitement among the fanbase, who are eager to see the iconic Swoosh featured alongside the famous red and white stripes.

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BREAKING: Everton 26-27 Home Kit Leaked

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Nike Total 90 III 'Croatia' Shoes Released

Nike has released a special edition of the iconic Total 90 III silhouette, dedicated to the Croatian national team.

The Nike Total 90 Checkered 'Croatia' features a striking red and white checkered design across the upper, directly inspired by the famous home kits of the Croatian national team. The classic T90 branding remains prominent on the shoe, maintaining the distinctive look of the original football boot. This release transforms the classic silhouette into a lifestyle sneaker, capitalizing on the ongoing trend of retro football footwear.

The Nike Total 90 III 'Croatia' sneakers have been available on Nike.com and select retailers since late June 2026.

This launch is part of a broader revival of the Total 90 line throughout 2026, which has included various re-releases and high-profile collaborations.

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Reebok's First German Kit: Hansa Rostock 26-27 Home Kit Released

Following the announcement of their new partnership back in March, Hansa Rostock and Reebok have officially unveiled the club's new 2026-27 home kit. This release is particularly notable as it marks Reebok's first-ever stint as a kit supplier for a German football club, taking over from previous supplier Mizuno.

The Reebok Hansa Rostock 2026-27 home shirt draws heavy inspiration from the club's history, specifically the legendary "Travimpex" kit from the 1993-94 season. It features the traditional blue and white vertical stripes, interrupted by a distinct white chest block that houses the main sponsor logo. The classic Reebok vector logo is placed on the right chest, complementing the traditional club crest on the left.

Designed in collaboration with club members and fans, the Hansa Rostock 2026-27 home kit successfully combines a retro aesthetic with modern details. The new kit is available to purchase starting July 1, 2026.

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Neftci PFK 26-27 Away Kit Released

Following the release of their classic black and white striped home shirt in late June, Azerbaijan Premier League side Neftci PFK have now unveiled their new Kappa away kit for the 2026-27 season. The new Neftci PFK 2026-27 away jersey introduces an often seen black and gold look.

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Torquay United 26-27 Third Kit Released

Torquay United have officially launched their new 2026-27 third kit, manufactured by VX3. The shirt features an "English Riviera" theme, paying homage to the club's coastal location and encouraging fans to take a piece of the local area wherever they go.

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Nike AFC Richmond Ted Lasso Season 4 2026 Kit Released

AFC Richmond will get a new kit for the highly anticipated fourth season of Ted Lasso. The design imagines how the fictional club's gear could evolve while staying true to its established identity and its partnership with Nike.

The Richmond 2026 kits features AFC Richmond's traditional blue and red color scheme, applying it in a half-and-half design separated by a thin yellow line.

A subtle all-over logo pattern rounds off the look.

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