Manchester United to Sign Betway Training Kit Deal

1 hour ago

by Chris

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New Sponsorship: Manchester United is in advanced talks with Betway for a training kit sponsorship deal starting next season.
Financial Details: The Betway deal is estimated to be worth over £18 million per year, slightly less than the previous Tezos agreement but still one of the most valuable training kit deals.
Gambling Sponsorships: While front-of-shirt gambling sponsors are banned from the 2026-2027 season in the Premier League, they are still allowed in other spaces such as training kits.

Manchester United are in advanced talks with British gambling company Betway regarding a new training kit sponsorship set to begin next season, as per The Athletic. If finalized, the multi-year agreement will see the Betway logo prominently displayed on all training wear used at Carrington and in official club media.

Manchester United Close to Agreeing Betway Training Kit Deal

The club has been without a dedicated training kit sponsor since their previous £24 million-per-year agreement with blockchain firm Tezos expired in June 2025. Following a search process lasting more than a year, Manchester United officials believe they have now found a strong commercial fit in the current market after exploring talks with several other brands.

Sources estimate the new partnership with Betway will be worth in excess of £18 million per year. Despite being slightly lower than the previous Tezos contract, the proposed agreement would still stand as one of the most valuable training kit deals in world football.