Kit Deal Cancelled: Sheffield Wednesday to Leave Macron for Umbro
May 14, 2026, by Chris
- Kit Deal Termination: Sheffield Wednesday has ended its kit deal with Macron following a club takeover, which allows them to pursue a new supplier.
- Umbro Reunion: Umbro is expected to become Sheffield Wednesday's new kit manufacturer, marking a nostalgic return after previously supplying kits during a successful period from 1984 to 1993.
- Anticipated Announcement: An official announcement about the partnership with Umbro is expected soon, with Macron merchandise already being removed from the club store.
Sheffield Wednesday are set for a major change in their technical sponsorship ahead of the upcoming League One campaign following a recent club takeover. Under the new ownership of US consortium Arise Capital Partners, the Owls have reportedly terminated their existing kit deal with Macron. The Italian brand had supplied Wednesday's kits since 2021, but the club's recent administration process allowed the new ownership to legally exit the long-term contract, paving the way for a brand new supplier next season.
Umbro to Make Sheffield Wednesday 26-27 Kits
Following the cancellation of the Macron deal, the Sheffield Star reports that Umbro is heavily favored to become Sheffield Wednesday's new kit manufacturer. This switch would represent a significant and nostalgic reunion for the club and the Double Diamond brand. Umbro previously supplied the Owls' kits during a highly successful period from 1984 until 1993, an era that most notably included the famous 1991 League Cup victory and produced some of the most iconic shirts in the club's extensive history.
With Macron merchandise already being removed from the official club store, an official announcement regarding the new manufacturing partnership is expected to arrive in the near future. The return of Umbro is sure to excite supporters who fondly remember the classic late 1980s and early 1990s aesthetics as the club undergoes a vast rebuild both on and off the pitch.
See all Sheffield Wednesday jerseys on Football Kit Archive
What do you hope to see from a modern Umbro Sheffield Wednesday kit? Let us know in the comments below, and check out the 26-27 Kit Overview for more 26-27 football kit info.
Adidas Creates Special 2026 World Cup Referee Kits for Host Country Officials
Officials from the United States, Mexico, and Canada are wearing special custom versions of the Adidas 2026 referee kits, featuring the iconic Three Stripes on the sleeves in the colors of their respective national flags.
The bespoke designs add a subtle patriotic touch to the standard referee uniform. USA referee Tori Penso was seen wearing a kit with red, white, and blue stripes during the Czechia versus South Africa match. Similarly, Mexican official Katia Itzel Garcia wore green, white, and red stripes, while Canadian referee Drew Fischer officiated in a jersey featuring red, white, and red stripes.
These custom colorways build upon the new referee templates introduced by Adidas for the 2026 tournament, which prominently feature the brand's signature stripes on the sleeves and shorts.
There has been no official announcement from Adidas regarding these custom kits, making it a surprising and exclusive detail for the host country officials.
Inter Milan 26-27 Away Kit Leaked - Official Pictures
Opaleak provides us with official images of the Nike Inter Milan 26-27 Away Kit. It boasts a baseball style with a huge Inter monogram crest.
Beşiktaş 26-27 Kit Release Date Announced - Coming Tomorrow
Beşiktaş has officially announced the launch date for their 2026-27 kits, which are made by Nike. The Turkish club posted a short teaser video on their social media channels, revealing that the new shirts will be unveiled on June 29, 2026.
This launch marks another season for the partnership between Beşiktaş and Nike. We will keep you updated as soon as the official images of the Beşiktaş 26-27 kits are released tomorrow.
CSKA Sofia 2026-27 Third Kit Released
The new CSKA Sofia 2026-27 third kit has been released. Made by Macron, the new jersey will be worn in the upcoming First Professional Football League campaign.
The Macron CSKA Sofia 2026-27 third shirt completes the club's lineup for the new season, following the launch of the home kit in mid-June which celebrated the team's return to their stadium.
BTS Suga Wears Unreleased Atlético Madrid 26-27 Kit at Madrid Concert
BTS member Suga wore the unreleased Atlético Madrid home kit during the second day of the BTS World Tour ARIRANG concert in Madrid. The classic red and white striped jersey featured his name "SUGA" and the number 7 printed on the back.
Atlético Madrid's official social media accounts quickly acknowledged the gesture, sharing a video of the performance and praising his outfit choice.
Lech Poznań 26-27 '1956' Special Kit Released
Polish club Lech Poznań and its technical sponsor Macron have unveiled a special-edition 2026-27 fourth kit commemorating the 70th anniversary of the historic Poznań June 1956 protests.
Limited to exactly 1,956 pieces, the shirt pays tribute to the "Heroes of Poznań June '56" under the motto, "We are from a city that does not forget. From a city that remembers its Heroes."
The collector's edition is priced at 599 PLN (140 EUR) and comes in a custom presentation box complete with commemorative extras, including a historical map, a certificate of authenticity, a medal, and a photo set. For the first 24 hours, sales of this limited-edition release are exclusively open to season ticket holders and subscribers before becoming available to the general public.
