Sunderland 26-27 'Elvis Presley' Away Kit Released
Jun 25, 2026, by Chris
- Kit Release & Collaboration: Sunderland AFC has officially unveiled their new 2026-27 away kit, produced by Hummel, featuring a unique pink design in a first-ever collaboration with the Elvis Presley Estate.
- Design & Inspiration: The Hummel Sunderland AFC 26-27 away football shirt is predominantly pink, drawing inspiration from Elvis's iconic Cadillac and wardrobe, with subtle references like 'Can't Help Falling in Love With You' inside the neck tape.
- Reception & Availability: The bold colorway and unconventional design have received a heavily mixed reception from supporters, and the kit will be available to purchase online from 8 am tomorrow, Friday 26 June.
Sunderland AFC has officially unveiled their new 2026-27 away kit, made by Hummel. In a unique, first-ever collaboration with the Elvis Presley Estate, the striking pink shirt pays homage to the legendary musician and the club's supporters, who have famously sung "Can't Help Falling in Love" on the terraces for nearly five decades.
Sunderland 26-27 Away Kit
This is the new Hummel Sunderland away football shirt for 26-27.
The Hummel Sunderland AFC 26-27 away football shirt features a predominantly pink base, drawing inspiration from Elvis' iconic pink Cadillac and his vibrant wardrobe. A black panel at the top sharply breaks the design.
The Hummel Sunderland 2026-2027 away shirt incorporates subtle design elements referencing the King of Rock and Roll, combined with Hummel's classic chevrons on the sleeves and a contrasting collar. Inside the neck tape are words 'Can't Help Falling in Love With You', alongside the Club crest and Elvis' signature. The bold colorway and unconventional design have received a heavily mixed reception from supporters following the official announcement.
The Sunderland 26-27 away kit will be available to purchase online from 8 am tomorrow, Friday 26 June.
Sunderland 25-26 Vs 26-27 Away Kits
Discover all Sunderland jerseys on Football Kit Archive
Made by Hummel. What's your opinion on Sunderland's away jersey? Let us know in the comments below, and browse the 26-27 Kit Overview for more 2026-2027 football kit info.
Adidas Germany 2026 Farewell Kit Debuted on Pitch
Germany officially debuted their special edition Adidas farewell kit during their UEFA Nations League clash against the Netherlands. The release marks the final chapter of a legendary 72-year partnership between the German Football Association (DFB) and the Three Stripes, which began in 1954 and will officially come to an end on December 31, 2026, ahead of Nike taking over as technical supplier from 2027.
The tribute shirt features an elegant, predominantly black base decorated with vertical gold diamond pinstripes running down the front. Adidas has opted for the heritage Trefoil logo on the right chest alongside the classic DFB crest used between 1978 and 1996, both rendered in white. A retro-inspired crossover V-neck collar is trimmed in white and gold, mirrored on the sleeve cuffs, while a commemorative "1954" jock tag sits on the bottom hem to honor the historic year the partnership began.
Completed with black shorts and black socks featuring gold detailing, the on-pitch ensemble arrived just days after its official unveiling. Following its high-profile match debut, the Germany 2026 farewell jersey is scheduled to go on general sale via official Adidas channels starting September 26, 2026.
Nike Phantom 6 Haaland Chapter 5 Boots Revealed - Reactive Nike Hydra Upper
Through its partner stores, Nike has officially revealed Erling Haaland's fifth signature edition, the Nike Phantom 6 Haaland Chapter 5 from his Force of Nature collection. Finished in a Baltic Blue colorway with cloud-inspired graphics across the rear, the low-cut boot introduces Nike's Hydra treatment, which uses reactive white ink that vanishes when wet to uncover additional details of the graphic beneath. Engineered for lethal finishing in the 26-27 season, the boot combines a Gripknit upper with a Cyclone 360 soleplate and is scheduled to launch on October 1, 2026. Huge thanks to Pro Direct and Unisportsore for images and the video.
Fortuna Sittard 26-27 Cup Kit Released - Sponsorless 1957 Tribute
Dutch Eredivisie side Fortuna Sittard and technical supplier Robey have officially revealed a special cup kit for the 26-27 campaign. Created in collaboration with design agency 51North, this release marks the very first dedicated cup kit in the club's history. It serves as a direct tribute to predecessor club Fortuna '54, who won the 1957 KNVB Beker with a memorable Bram Appel hat-trick against Feyenoord.
The Robey Fortuna Sittard 26-27 cup shirt faithfully revives the historic look with a white base highlighted by broad horizontal red and blue stripes across the chest, completing the Dutch tricolor. In true vintage fashion, the jersey comes with long sleeves as standard and features a retro polo collar. Club sponsors voluntarily stepped aside to allow a completely clean, sponsorless front, while the Robey branding and club badge are subtly embroidered in tonal white to maintain the authentic aesthetic.
Additional bespoke details round off the historic tribute. A heritage Fortuna '54 tag sits near the bottom hem, and an embroidered depiction of the KNVB Cup sits neatly below the back collar, added with official federation approval. The shirt is worn with matching white shorts and socks, completing a timeless look for Fortuna's cup run.
FIFA ASEAN Cup Features Same Left-Sleeve Kit Badge as in 2026 FIFA World Cup Final
The opening match between Laos and Brunei provided a full reveal of the sleeve patch pairing for the inaugural FIFA-organized Southeast Asian tournament.
Moving away from the previously expected navy blue, the official tournament patches feature a clean white base. Most notably, the "Football Unites the World" sleeve patch on the left arm is the exact same design that made a single, exclusive appearance at the recent World Cup Final between Spain and Argentina.
Big thanks to @What The Kit for spotting and making the collage.
