Greuther Fürth Members Vote to Drop 'Greuther' and Return to Historic SpVgg Fürth Name
Members of German club SpVgg Greuther Fürth have voted overwhelmingly to drop the "Greuther" moniker and officially return to their historic club name, SpVgg Fürth e.V.
At an extraordinary general assembly held at the Sportpark Ronhof, 88.3 percent of the 2,103 voting members backed the motion, comfortably clearing the required 75 percent supermajority threshold. The name change and full corporate rebranding will officially take effect ahead of the 27-28 season.
The addition of "Greuther" dates back to 1996, when the financially struggling three-time German champions SpVgg Fürth merged with the football department of TSV Vestenbergsgreuth. While the move secured the club's professional survival, the composite identity remained contentious among supporters. The grassroots initiative "Zurück zur SpVgg Fürth" had campaigned for the restoration of the traditional name since 2018, even raising over €172,000 via fan crowdfunding to help cover the estimated €400,000 to €500,000 rebranding costs.
Alongside the official change in the club statutes, Fürth will permanently anchor the classic round cloverleaf badge as its club-wide emblem. While the professional first team has already featured the traditional green Kleeblatt on a white roundel on their match shirts in recent seasons, the decision unifies all club departments and documents under the historic crest, closing a 30-year chapter and restoring the club's original visual identity.
