United States

WorldSoccerShop, a major North American online retailer for soccer gear, posted graphics on social media detailing the best-selling national team kits and player jerseys by US state so far in 2026. The data comes exclusively from their sales records and covers both teams and individual players.

The visuals show regional variations in popularity, with teams including Argentina, Mexico, Portugal, Brazil, and Germany leading in different states. Lionel Messi dominates the map for players.

Which state's top seller surprises you the most? Let us know in the comments.