Italian creative brand Ezeta and Danish kit manufacturer Hummel have officially teased an upcoming three-way collaboration with Ascoli Calcio 1898, set to be unveiled on November 6, 2026.
Teased with the tagline "Follow the Picchio. The city of a hundred towers.", the project celebrates the club's anniversary and history of Ascoli Piceno.
With Hummel serving as the club's technical sponsor starting in the 26-27 season, this special venture will be Ezeta's first project with a Serie B team. It is set to feature a bespoke birthday jersey alongside dedicated capsule items. The announcement image hints at the use of the classic 1980s and 90s Picchio logo.
