2017-18 Brasileirão Kit Battle - Adidas & Umbro Heavily Dominate, Nike Loses Almost All Teams In Brazil
After we have already given you an overview about the different kit brands in several European leagues (Bundesliga, La Liga, Premier League, Serie A, Süper Lig), we thought it would be time to give a look at the jersey manufactures of a league outside Europe - the Brazilian first division, simply known as Brasileirão.
2017-2018 Brasileirão Battle of Brands - Nike Makes Kits For Just One Club
Image via @planetafobal.
The brand making the kits for the most clubs in the Brazilian first division is not Adidas or Nike but Umbro, who managed to sign seven different Brazilian first division clubs. Interestingly, the brand made the jerseys for no Brazilian first division club when Nike sold them to the Iconix Brand Group in 2012, while they since then became the leading Brasileirão kit supplier.
Adidas is the brand with the second most teams in the Brasileirão, including Brasileirão giants Flamengo, Coritiba and Palmeiras. Brazilian brand Topper comes third with three teams, while Under Armour has Fluminense and Sao Paulo under contract.
Nike, who are together with Adidas the most relevant kit maker in almost every important league worldwide, just make the kits for one Brasileirão club after SC Internacional was relegated. In 2014, the Swoosh was the official kit supplier for five Brasileirão teams, while they lost Bahia (now Umbro), Coritiba (now Adidas) and Santos (now Kappa) since then.
Umbro with seven clubs, Adidas with five clubs and Nike with just one team. What do you think of this? Let us know in the comments below.
RFEF Official Store AI Chatbot Recommends Fake Spain Jerseys
The official store of the Spanish Football Federation (RFEF) has experienced an embarrassing glitch, as its AI-powered chatbot is reportedly advising fans to purchase counterfeit Spain national team jerseys instead of the official merchandise.
A viral post by X user @Free_y_thinker highlighted the issue, sharing a screenshot of the chatbot recommending a fake jersey as a better and cheaper alternative to the official kits. The post quickly gained massive traction with nearly a million views, prompting other users to share their own bizarre interactions with the shop.rfef.es AI, which included further recommendations for fakes, specific unauthorized sellers, and even seemingly random Python code. This incident highlights the potential pitfalls of implementing AI customer service without strict guardrails.
2026-27 English Club Crest Updates
In the 2026-2027 season, several English teams will have a different badge, as nicely highlighted by The92Bible. Three teams have permanent changes - Stoke, Peterborough, and Salford.
FC Twente 2026-27 Home Kit Released
FC Twente and Castore have officially unveiled the club's new home kit for the 2026-27 season. The launch follows a successful campaign that saw the team finish fourth in the Eredivisie and secure European football, with the club using the motto "We continue the line" for the new release.
The Castore FC Twente 2026-27 home shirt introduces a clean and traditional look in the club's classic red. Drawing direct inspiration from the legendary 2009-10 championship-winning season, the standout design feature is a subtle, thin vertical line pattern that runs across the entire shirt. Adding a local touch, the word 'Tukkers' is proudly incorporated into the collar, while various club-specific elements are embedded within the back numbers.
