TEDi Becomes New Hertha BSC Shirt Sponsor
Apr 11, 2018, by Chris
German Bundesliga club Hertha Berlin announced that cheap high street retailer TEDi will become main club and shirt sponsor from start of next season, replacing current main sponsor bet-at-home.com. The new TEDi sponsorship deal has been signed until the 2020-21 season and has been brokered by Legardère Sports. TEDi has had its logo displayed on Hertha's shirt sleeves since the beginning of the current season.
As main sponsor, TEDi will also look to highlight family orientated projects such as the Hertha Berlin football academy, the Kids Club and the Family-Cam in and around the stadium’s TV screens.
Sporting director Michael Preetz explained: “The first weeks quickly proved how good and trusting the relationship between Hertha and TEDi was, and we are really looking forward to having them as a main sponsor in the long term. We would like to thank our current sponsor bet-at-home.com for their work over the past few season, which was capped off this season with a Europa League berth.
Silvan Wolfrath, Chairman of TEDi, added: “The chemistry between the two companies is so good that it was an obvious choice to extend the partnership. We will now work even closer with one another. Hertha and TEDi definitely has a ring to it. Both stand for devotion, team spirit and being down to earth.
Hendrink Schiphorst, Executive Vice President of Football Germany at Lagardère Sports said: “It’s a strong signal that TEDi is building its reputation at Hertha Berlin after a successful first season as a sleeve sponsor. This only serves to confirm the national and international breadth of the club.”
Share your thoughts in the comments below.
Real Madrid 26-27 New Shirt Number Owners
Real Madrid have officially confirmed their squad numbers for the 2026-27 season. Thanks to @jersey_story for the design visuals.
Raúl Asencio steps into the No. 2 shirt previously worn by Dani Carvajal, while new signing Dean Huijsen takes over No. 4 from David Alaba. Endrick also returns to the No. 9 after his loan spell at Marseille.
Among the new arrivals, Ibrahima Konaté will wear No. 16, Marc Cucurella No. 17, Carlos Espí No. 19, Denzel Dumfries No. 24 and Yan Diomande No. 25. Meanwhile, Bernardo Silva will continue wearing No. 20 following Fran García's departure. The number is closely associated with the Portuguese midfielder's most successful years at Manchester City.
Which new number catches your eye the most? Let us know your answer in the comments below.
Paris Saint-Germain Debut 26-27 Kits Featuring Two Stars
PSG debuted a two-star version of their 26-27 kits during recent friendly matches, commemorating their pair of UEFA Champions League titles. This special detail will be used exclusively in international competitions.
Despite Ligue 1 placing no restriction on star crests, PSG announced they will not feature the stars on their domestic league kits. Special thanks to @jerseystory_vn for the spot and graphic.
No More Nike: Adidas Croatia 2026 Training Kits Revealed
Following their switch from Nike to Adidas, Croatia's new training kit set for 2026 have been unveiled in the latest training camp for youth teams' goalkeepers.
However from what we've seen, both of the new jerseys are simply from Adidas Tiro 26 League template range, using default black and grey color choices. These are very likely just temporary options for the mean time, until the actual designs with probably bespoke colorways are officially released.
What do you think of the new Adidas Croatia 2026 training kits? Let us know in the comments below.
