Not Managed by Nike Anymore: FC Barcelona Gets Own Online Store - Champions League Kits Finally Available Online
May 8, 2020, by Pat
FC Barcelona has yesterday launched its own online store, after reaching an agreement with Nike who had managed the club's online store for more than five years.
The new FC Barcelona store is already available under store.fcbarcelona.com but currently only serves the Spanish market. This will be expanded to all of Europe in the coming weeks and months, the club announced.
Managing this store itself allows FC Barcelona to offer much more items online than previously, including ones that aren't produced by Nike, which were previously almost exclusively available at the club's local stores. Those local stores already returned to being managed by the club in 2018.
It's now also finally possible to buy an authentic FC Barcelona Champions League shirt, which was only available locally before.
Oriol Tomàs, vice president of the commercial area of FC Barcelona, has pointed out that this launch “allows a new step forward in the objective of expansion and internationalization of the retail business, which already has a network of its own physical establishments with six points of sale." In his opinion, "this new direct sales channel is key for Barça, since it will allow them to get their products to as many culés as possible, opening a new income channel and obtaining greater profitability."
"The launch of the 'e-commerce' of the Barça Store at the Camp Nou is one of the essential pieces in the new ecosystem of digital services and projects that FC Barcelona is developing within its digital strategy," said Dídac Lee, who's in charge of FC Barcelona's digital operations."
"These projects are here to stay and will be valid for years to come, evolving and adapting them to different future contexts," he continued.
Let's hear your thoughts on this story in the comments below.
Chelsea 26-27 Third Kit Spotted on Sale
The new Nike Chelsea 26-27 third shirt has been spotted on sale in official retail stores ahead of its scheduled launch. Photos taken at a Nike store in Orlando, Florida, reveal the final retail version on the racks with Premier League name and number printing, giving supporters a full look at the design before its official unveiling.
Premier League Uses Wrong Sleeve Patch on Arsenal Kit
The Premier League’s official Instagram promo for Matchweek 1 featured a major mistake: Arsenal's jersey was shown with the standard purple sleeve patch, while the golden champions patch was mistakenly placed on Liverpool's sleeve.
The error quickly sparked outrage among Gooners in the comment section. Big thanks to @jerseystory_vn for spotting the mistake and creating the graphic.
Oxford United 26-27 Third kit Released
Oxford United have officially announce their new third kit from Macron, ready for the upcoming 26-27 League One season.
Inspired by the creativity and culture of people of Oxford, the third kit uses a dark navy base with an outstanding yellow horizontal band. The collar, shoulder panels and details are also yellow, rounding off a "reversed home kit" look for the League One side.
What do you think of the new Oxford United 26-27 third kit by Macron? Let us know in the comments.
US Créteil 26-27 Home, Away & Third Kits Released
French Championnat National 1 side US Créteil have officially unveiled their new 2026-27 kit collection, made by adidas. The three-shirt lineup includes a special anniversary detail celebrating 90 years of the club.
The adidas US Créteil 2026-27 home shirt features a royal blue base with vibrant yellow pinstripes running down the front and lower back. Yellow also appears on the collar and adidas Three Stripes, while a subtle “1936 - 2026” anniversary print sits below the back collar. Free continues as the main front sponsor, with Deel on the sleeve.
The away shirt opts for a clean white base with a blue polo collar, yellow Three Stripes and a bold blue and yellow horizontal band across the chest.
Completing the collection, the third shirt comes in light pink with deep maroon detailing on the collar, adidas Three Stripes, sponsor logos and monochrome club crest.
What do you think of the new US Créteil 2026-27 kits? Let us know your thoughts in the comments below.