Everton Announce Cazoo Main Shirt Sponsor Deal
Jun 8, 2020, by Chris
English Premier League club Everton today announced that digital car retailer Cazoo will become the club's new main sponsor. Cazoo will replace SportPesa on the front of the Everton shirt for the 2020-21 season.
Launched in late 2019, Cazoo is one of the UK’s fastest-growing new ecommerce businesses. Cazoo, which was founded by renowned British entrepreneur Alex Chesterman OBE - the digital innovator behind LoveFilm and Zoopla - is a digital platform that makes buying a car as simple as purchasing any other product online.
Everton Sign 3-Year Shirt Sponsor Deal With Digital Car Retailer Cazoo
Everton just announced that they "agreed a multi-year partnership that will see the innovative online car retailer become the Club's new main partner". The Cazoo brand will feature on the front of Everton’s first-team playing and training kits for he men’s team from the 2020-21 season.
Cazoo and Everton signed a three-year deal, from the 2020-21 season until 2022-23
3According to reports, Cazoo and Everton signed a three-year deal, from the 2020-21 season until 2022-23. Part of the commercial agreement with Cazoo was for them to pay up 18 months worth on sponsorship in advance, according to The Athletic.
No further financial details have surfaced yet - the deal with SportPesa was worth 9.6 million GBP / year.
Cazoo is set to be the only British-owned brand as the main sponsor of a Premier League club next term.
The Cazoo partnership also means that, for the first time since the 2003-04 season, replica kits featuring the Club’s main partner branding will be available to purchase in junior and children’s sizes.
Everton Chief Executive, Denise Barrett-Baxendale, said: “We are delighted to welcome Cazoo as our new main Club partner and shirt sponsor. We have been impressed with the approach that Cazoo has taken and are confident that they will be a great partner for the Club and our fans in the years to come. We are looking forward to working closely with them and are in no doubt that the values of Cazoo and the company’s focus on innovation and future development complement perfectly our own ambitions as we embark on an exciting new chapter for the Club.”
The partnership between Everton and Cazoo will commence at the end of the 2019-20 season. The relationship with Everton is at the forefront of Cazoo’s extensive growth plans as it seeks to accelerate the nation’s shift to online car buying. As well as Cazoo’s eye-catching branding taking pride of place on the shirts of the Everton senior men’s squad and Under 23s side, the logo will be prevalent across Goodison Park, official club merchandise, all of the Club’s digital platforms and on Everton’s media backdrops.
Alex Chesterman, the founder & CEO of Cazoo, is one of the UK’s leading digital entrepreneurs and investors. He has been named the UK’s Entrepreneur of the Year and was awarded an OBE for services to digital entrepreneurship in 2016. He said: “We are really excited to be partnering with Everton, a family club with a rich heritage and a passionate and loyal fanbase. This opportunity will help significantly enhance our brand awareness as we look to make Cazoo a household name. We look forward to working closely with the Club as part of our mission to provide the best possible car buying experience to UK consumers.”
Sasha Ryazantsev, Chief Finance & Commercial Officer at Everton Football Club, said: “In our search for a new partner, we were hoping to find a dynamic brand with strong growth potential and we have certainly found that with Cazoo. As a disruptor brand in their industry, Cazoo represents the best of British in terms of innovation and agility, and these values really resonate with Everton and our fans."
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US Boulogne 26-27 Home Kit Released
French club US Boulogne CO has officially unveiled its new home kit for the 26-27 season. Manufactured by German sportswear brand Jako, the new shirt has been named "Le Maillot Phare" (The Lighthouse Jersey) in tribute to the coastal city's rich maritime heritage.
The US Boulogne 26-27 home kit features the club's traditional red and black vertical stripes, bordered by thin white pinstripes. Sublimated within the fabric is a subtle graphic pattern incorporating local Boulonnais motifs and lighthouse elements. The sleeves and crew-neck collar are solid black, with Jako's signature trademark dots featured along the shoulders in white.
Positioned centrally on the chest, the Jako logo sits directly above the USBCO crest. The shirt is accompanied by various sponsor graphics, including Maxi Groupe, Golden Palace, Mowi, and Randstad. Black shorts and socks complete the French side's primary kit for the upcoming campaign.
Al Rayyan SC 26-27 Home Kit Released
Qatari club Al Rayyan SC has officially presented its new home kit for the 26-27 Qatar Stars League season. Manufactured by Spanish sportswear brand Joma, the design brings a fresh look to the club's traditional red and black colors ahead of the new campaign.
The Al Rayyan 26-27 home jersey features a bright red base covered in an subtle repeating geometric pattern throughout the fabric. Running vertically down the center of the shirt is a prominent black stripe interrupted for the main sponsor placement, complemented by a simple black collar detail. As a nod to the club's heritage, the founding year 1967 is printed on the upper back of the jersey.
Black shorts with white player numbering and matching black socks complete the full home strip for the 26-27 season.
Panetolikos 26-27 Home and Away Kits Released
Greek Super League side Panetolikos and kit supplier Erreà have officially launched the club's new home and away jerseys for the 26-27 season. Both designs feature bespoke graphics that pay homage to the rich cultural identity and mythological origins of the club.
The Panetolikos 26-27 home kit arrives in traditional yellow, styled with royal blue trim along the collar and sleeve cuffs. Printed across the center of the torso is an intricate graphic of Titormos, the legendary ancient hero of Aetolia who is also featured on the official club emblem.
The away shirt reverses the primary colors, presenting a blue torso paired with vibrant yellow accents on the collar and cuffs. It shares a similar design theme to the home kit, prominently displaying Titormos on the chest alongside vertical Greek lettering of the club's full name.
Port FC 26-27 Home Kit Released
Thai League 1 club Port FC and technical partner Mizuno have officially launched the team's new home kit for the 26-27 season. Unveiled under the campaign theme "Feel The Heartbeat," the new strip offers a fresh spin on the club's traditional orange and blue visual identity.
The Port FC 26-27 home shirt is predominantly orange and features navy blue vertical stripes in varying widths across the front. The design incorporates subtle dashed line patterns along the navy stripes to create a dynamic graphic appearance. A standout feature is the knit V-neck collar, which is detailed with a navy geometric dash pattern.
Completing the jersey, Mizuno's signature logo appears in white on the right chest, balanced by the Port FC crest on the left. The Port Authority of Thailand seal is positioned above the manufacturer logo, while main sponsors including Chang, Muang Thai Insurance, and Coca-Cola feature across the front.
Sukhothai FC 26-27 Away Kit Released
Thai League 1 club Sukhothai FC and technical sponsor Warrix have officially unveiled the club's new away shirt for the 26-27 season. The design delivers a clean and stylish look for the team's upcoming road fixtures.
The Warrix Sukhothai FC 26-27 away jersey features an off-white cream base complemented by deep red accents. It incorporates a classic polo collar with a single-button placket, fine red piping along the shoulder seams, and vertical gradient stripes down the sides. A subtle traditional watermark pattern covers the front body, while maroon-tinted sponsor logos and the club crest complete the refined design.
Tranmere Rovers 26-27 Away Kit Released
Tranmere Rovers and kit supplier Mills have officially unveiled the club's new away kit for the 26-27 season. Arriving under the theme 'Mapped By Home', the design celebrates the club's local identity and features a dark grey backdrop complemented by detailed map-inspired graphics.
The shirt incorporates vertical dotted pinstripes with subtle accent stitches running down the body. Mint green detailing is used along the polo collar and sleeve cuffs, providing a clean contrast. The kit is finished with the traditional full-color club crest on the left chest, a white Mills logo on the right, and the Sure Solutions sponsor logo across the center.
Along with the outfield shirt, Tranmere also revealed a striking peach and orange goalkeeper kit featuring a distinct abstract gradient pattern. Both kits will be worn throughout the upcoming 26-27 campaign.
US Orléans 26-27 Home & Away Kits Released
French club US Orléans and technical partner Hummel have officially launched the new home and away kits for the 26-27 season, marking the club's 50th anniversary. The release celebrates local pride with a clean, classic design approach tailored for the anniversary campaign.
The US Orléans 26-27 home jersey features the club's signature yellow colorway as a base, paired with contrasting red detailing. It incorporates a prominent folded red polo collar, red Hummel chevrons across the shoulders, and red sleeve cuff trim.
The away kit uses the exact same template with an inverted color scheme, sporting a bright red base accompanied by a yellow collar and yellow details. Both designs feature the club crest placed centrally on the chest between the Hummel logo and secondary sponsor markings.
The new Hummel US Orléans 26-27 home and away kits are now available directly through the club's official online store.
In-House Dynamo Makhachkala 26-27 Away Kit Released
Russian Premier League side Dynamo Makhachkala has officially unveiled its new in-house away kit for the 26-27 season. Designed by Kirill Ryzhov, the shirt takes inspiration from the Caspian Sea by capturing the dynamic effect of light reflections on dark water rather than relying on conventional wave graphics.
The Dynamo Makhachkala 26-27 away jersey features a deep black base with striking electric-blue caustic patterns splashed across the front and sleeves. White sponsor details and bright blue accents on the side panels complete the look. For the first time in club history, the shirt features an alternative crest that places the iconic "D" emblem inside the silhouette of a Lezgin star, symbolizing light over the Caspian Sea.
Completing the design, the back of the shirt features bold white typography for player names and numbers, with a subtle bear head silhouette placed at the bottom of the digits. Produced entirely in-house, the new strip gives the club a distinct regional look for their 26-27 league campaign.
Hundreds of New 26-27 Logos & Sponsors Added to Kit Creator Tools
Kit Creator tools, including EA FC Kit Creator and FM Kit Creator, have updated their database and feature sets to incorporate brand new sponsors for the 26-27 season. Designers can now seamlessly integrate newly announced main shirt sponsors, sleeve partners, and back-of-kit brands directly into custom jersey creations.
The update reflects a range of official sponsorship switches ahead of the 26-27 football season. High-profile additions include Swansea City's new main front-of-shirt partnership with AG1, Birmingham City's deal with Coral, and Bournemouth's prominent Vitality integration.
You can create your own kits with the new 2026-27 sponsors now on fifakitcreator.com.
Pisa Sporting Club 26-27 Away Kit Released
Italian side Pisa Sporting Club and Adidas have officially launched the new 26-27 away kit. Featuring a vibrant bright orange base, the shirt stands out with a prominent black and blue diagonal sash across the chest, incorporating the club's iconic Nerazzurro home colors. The jersey is further styled with contrasting black and blue sleeve panels, white Adidas branding, and is paired with matching orange shorts and socks.
