On Pitch: Cruzeiro 20-21 Third Kit Font Unreadable

Friday, 21 August 2020
The numbers on the new Adidas Cruzeiro 2020-21 third kit are almost unreadable, as these pictures sent to us by @samaronylp show.

The new Cruzeiro 20-21 third kit was debuted last night, just hours after it was unveiled.

Cruzeiro 20-21 Third Kit Revealed

Cruzeiro 20-21 Third Kit Numbers

This picture shows the numbers on the back of the new Cruzeiro jersey.

Instead of doing the sensible thing and going with white names and numbers on the back of the dark blue shirt, Adidas and the Brazilian club chose something different.

The player names are dark blue of all colors, which barely distinguishes them from the background, while the numbers are even worse, fading from royal blue to navy and featuring a subtle border.

As you can see on the attached pictures, it's very hard to make out the numbers, let alone the player names.

The regular home kit font would have done just fine, and one might argue it's a better look typographically as well.

Let's hear your thoughts in the comments below.
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