Atletico 20-21 Kit Features Different Plus500 Logo Than Atalanta's 20-21 Kit - Why?
Sep 6, 2020, by Chris
The new Atalanta Bergamo 2020-2021 kits were released this week. They boast bespoke designs for the club featuring a new main sponsor already known in the soccer game from Atletico - trading platform Plus500. However, the Plus500 logos are different on both team's jerseys.
Plus500 Logo On Atalanta's and Atletico's 20-21 Kits
For Atletico Madrid, Plus500 has created a special version of their brand that not includes the company's logo but also the text 'Trade Online', as well as a some boxes. For Atalanta, Plus500 is using their standard logo without any added text, a much cleaner style.
It is not 100% certain why the Plus500 logos are different on both kits, but we have a guess. It might be because Italy's Serie A has forbidden boxes for sponsor logos ahead of the 2020-21 season.
Atalanta's kits come with three additional sponsor logos in the Serie A
What makes our assumption a bit less likely is that Atalanta also released a Champions League version of their kit with the same Plus500 logo as in the Italian Serie A, just without the three extra sponsors.
Which version of the Plus500 logo do you prefer? Share your thoughts in the comments below.
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Brazilian club Santa Cruz FC and Reebok have officially unveiled the team's new third kit for the 26-27 season. Titled "A Profecia de 57", the special-edition release celebrates two defining moments in the club's history: the 1957 anthem written by Capiba that coined the nickname "O Terror do Nordeste", and the 2016 Copa do Nordeste title that fulfilled the prophecy ten years ago.
The Reebok Santa Cruz 26-27 third jersey introduces an elegant black and gold design. Across the black base, intricate golden fractured lines trace the geographical outline of Brazil's Northeast region. The front of the shirt features Santa Cruz's classic interlocking SCFC monogram badge rendered in metallic gold, mirrored by Reebok's vector logo on the opposite side. A sharp v-neck collar with gold trim and matching sleeve cuffs complete the look.
Subtle commemorative emblems highlighting "A Profecia de 57" and "O Terror do Nordeste" decorate the release alongside gold numbering on the reverse. Matching black shorts and socks with gold accents complete the new Santa Cruz third uniform.
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The shirt is finished with white details for the Kelme paw logo and front sponsor Ooredoo, sitting alongside the traditional red and white Club Africain crest. Matching black shorts and socks complete the full look for the Tunisian side.