No More 32Red - Preston North End To Change To Non-Betting Shirt Sponsor From 21-22 Season
May 18, 2021, by Khoi
As part of the club's announcement on their website, Preston North End (PNE) declared that they will no longer have betting companies on their shirts, starting from the 21-22 season.
According to the club, finding a good sponsor that both cooperates and generates good revenues is a difficult task. Since the prohibition of alcohol companies, betting firms have become the prominent partners for football clubs.
Peter Ridsdale, Preston's Chairman, said in the statement: "We have been grateful for the income received from the betting sector and for the last four years from 32Red."
"We do, however, recognise that many of our supporters have grave misgivings in such relationships and of course it means that replica shirts for our supporters aged under 18 cannot be the same as the ones being worn by our first-team squad."
32Red has been the sponsor for PNE's kit since the 2018-19 season. The new sponsor will be announced in a few weeks' time as the club prepares for the kit launch in July.
What do you think of Preston North End's move to end partnership with betting firm 32Red? Comment below.
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