5 Months After Termination Of Gazprom Deal: Schalke Announce New Main Shirt Sponsor
German Bundesliga club Schalke 04 today presented their new main sponsor - online car dealership company "MeinAuto.de".
Schalke had been sponsored by Gazprom for more than 15 years
Schalke had been sponsored by Gazprom for more than 15 years. In February 2022, Schalke ended the partnership because of Russia's war against Ukraine. Real estate company Vivawest temporally became Schalke's main sponsor afterward.
Schalke 04 Sign "MeinAuto.de" Main Shirt Sponsor Deal - Valid Until 2025, Worth 7 Million Euro
Schalke 04 negotiated a contract with the online car dealership until 2025. According to Kicker, FC Schalke 04 will receive €7 million annually from the new main sponsor.
However, both parties have early exit options: "At the same time, we made a conscious decision to build some flexibility into the contract for both partners," emphasized S04 CEO Bernd Schröder in a club statement.
Friendly sponsor - MeinAuto adapt the colors of the kit
In the process, S04 also presented what the logo of the new sponsor will look like on the home and away jerseys. As reported, the logo is emblazoned in white lettering on the jersey chest. The actual sponsor logo is purple. On the alternate jersey, in turn, the logo of "MeinAuto.de" will appear in blue - also adapted to the jersey design.
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