Fulham Sign Record Sponsor Deal With W88 - Kit Release On Friday
Many people have been wondering why Fulham FC still have not revealed any of their 2022-23 kits. This is over course down to issues in the supply chain, since lock-downs in China and Vietnam have severely affected shirt production for companies like Adidas.
Fulham Sign W88 Deal
It was announced yesterday that promoted Premier League club Fulham will feature W88's logo on their kits for the 2022-23 season. The deal between the parties is apparently for "record sponsorship".
The betting company have previously been the main sponsor of Wolves, Crystal Palace and Aston Villa. W88 are mainly represented in the Asian market and can seemingly offer irrefutable sums of money to mid-sized Premier League sides.
Of course, criticism from fans has followed, as gambling sponsors are more and more frowned upon due to their exploitive nature. Supporters are threatening to not buy kits due to this.
Fulham FC also announced their new 22-23 home shirt will finally be presented this Friday, July 29. It will be debuted on Sunday in their friendly against Villarreal.
What do you think of Fulham's new sponsor deal? Comment below.
First Time in 12 Years: Juventus Bring Back Long-Sleeved Kits on Pitch
Making his Juventus debut in the match against AC Milan, Nick Woltemade was the only Juventus player on the pitch wearing long sleeves. Excluding special-edition kits, the German strike became the first Bianconeri player made this choice since Andrea Pirlo and Claudio Marchisio back in the 13-14 season.
Remarkably, even Cristiano Ronaldo, a long-sleeve icon, never wore one during his time in Turin.
Liverpool Could Use a Text-Only Turkish Airlines Sponsor?
Liverpool have announced that Turkish Airlines will become the club's new shirt sponsor from the 2027-28 season, ending the Reds' 17-year partnership with Standard Chartered.
While early fan concepts have used Turkish Airlines' familiar circular bird logo above the wordmark, a text-only sponsor could also be a realistic option.
The airline previously used a simplified two-line “TURKISH AIRLINES” wordmark on River Plate's shirts between 2019 and 2022, while Turkish clubs such as Galatasaray and Samsunspor have also used streamlined typographic versions of the branding.
A text-only layout could give Liverpool's future Adidas shirts a cleaner, less crowded look. The final sponsor application has yet to be confirmed, with the partnership set to begin in June 2027.


