Hamburg to Leave Adidas
May 1, 2023, by Chris
German football club Hamburger SV are likely going to have a new kit supplier starting in 2024, as their partnership with Adidas is not expected to be extended beyond their current contract.
Adidas to Not Extend Hamburger SV Kit Deal Certainly
Adidas have been outfitting the team since 2007, with the current deal set to pay the club €3 million per year in the Bundesliga and half that amount in the second league, according to Hamburger Abendblatt. While there has been a meeting between Adidas CEO Björn Gulden and HSV sports director Jonas Boldt, it is unlikely that the partnership will continue after the current deal expires.
Adidas are expected to make an offer to renew the partnership, but the newspaper reports that it would likely be "significantly lower than the current conditions." Therefore, it appears likely that the club will switch to a new supplier in 2024. Castore and Jako are reportedly among the companies interested in outfitting the club, and are seen as having the best chances of taking over from Adidas.
The potential switch comes as Hamburger SV looks to regain its footing in German football, having been relegated to the second league in 2018. The team currently sits third in the 2. Bundesliga, which would allow them to play for the 1. Bundesliga promotion match against the 16th places team of the 1. Bundesliga.
Adidas to End Hamburger SV Kit Deal - Key facts:
- Hamburger SV has been partnered with Adidas since 2007
- Current contract pays the club €3 million per year in Bundesliga and half that in second league
- Adidas and Hamburger SV are unlikely to extend partnership beyond 2024
- Castore and Jako are potential replacements for Adidas as kit supplier
Check out all old Hamburger SV kits on Football Kit Archive
Would you miss the Adidas x Hamburger SV kit deal? Let us know in the comments below.
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Made by Macron, the jersey put an interesting twist on the traditional green and red stripes, using one large central stripe and four smaller stripes around it, spreading out on the top. All of the stripes are outlined with yellow trims, matching with the logos and accents.
What do you think of the new Ternana Women 26-27 home kit by Macron? Let us know in the comments.
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Nike has placed the Dikéfalos emblem on the left chest, the club’s symbol, instead of the full club crest.
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The Joma Al Rayyan 26-27 third shirt is dominated by an elegant off-white and cream base, highlighted by deep green detailing throughout. The body and sleeves incorporate a subtle, tonal jacquard-style pattern that adds depth to the design. A tailored polo collar with a v-neck insert and delicate green piping provides a classic, sophisticated finish.
All brandings on the jersey, including the Joma logo, main sponsor QIB, and the Al Rayyan SC club crest, are executed in monochrome dark green. A dedicated 1967 tag pays tribute to the club's founding year. Matching off-white shorts with green side inserts and coordinated socks complete the kit.
If Ezeta made Barcelona's kit
Using fifakitcreator.com, we have imagined an Ezeta kit for Barça. You can create your own kits with the tool, which has a whole new mobile UI since the start of this month.
