Adidas and Puma to Rival Nike for France Kit Deal
The FFF (French Football Federation) is expected to launch a tender in April 2024 to find a new supplier for the national team's kit from 2026, according to L’Équipe.
France x Nike Kit Deal
France's current contract with Nike is worth €50.5 million a year and runs until the end of 2026. The FFF is looking for a new kit supplier in the hope of securing an 8-year deal.
The FFF is optimistic of securing a new, more lucrative deal following France's strong performances in recent major tournaments, particularly with star player Kylian Mbappé.
Adidas and Puma to Rival Nike
Competition between sports brands is becoming increasingly fierce, which means that the FFF's contract with Nike is uncertain. The FFF wants to take advantage of this competition to consider bids from Adidas and Puma to ensure it has the best kit supplier for France from 2026.
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