No Adidas After All: Palmeiras to Extend Puma Kit Deal
Apr 8, 2024, by Chris
- Palmeiras Kit Deal: Palmeiras has decided to extend their kit deal with Puma, rejecting a previous proposal from Adidas, due to a more favorable economic offer.
- Initial Adidas Agreement: Initially, Palmeiras was reported to be returning to Adidas as their kit supplier in 2025 with a deal reportedly worth R$50 million, before choosing Puma instead.
- Puma's Brazil Expansion: Despite losing the Palmeiras deal, Puma is still planning to expand its presence in Brazil by partnering with other clubs like EC Bahia, Red Bull Bragantino, and potentially Corinthians and Santos.
Update: As reported in Brazil, Palmeiras decided against signing a kit deal with Adidas and will remain with Puma instead. In the end, it's reported that the decision was made based on economic factors, with the Adidas deal being less favorable to the club compared to an improved offer by Puma.
Original story (March 15): Brazilian football team Palmeiras is set to announce the return of Adidas as its supplier of sports equipment in 2025. This is reported by the website "O Nosso Palestra" and journalist Jorge Nicola. Big thanks to Mantos do Futebol for summarizing the news and providing detailed info about Puma's Brazilian plans.
Adidas to Take Over Palmeiras Kit Deal From Puma - Club to Get Authentic Kits
The current partner, Puma, was initially favored to win the competition for Palmeiras' uniforms, but Adidas's proposal of R$50 million ($USD 10 million) a year, a 25% increase from the current deal, convinced the club to reconsider.
The agreement would be valid for three years. Palmeiras will also get authentic kits, which are currently exclusive to Flamengo.
Adidas will officially take over on January 1, 2025, after Puma's contract expires. Adidas made Palmeiras' kits for the last time from 2006 until 2018.
Puma to Sign Deal With Other Brazilian Clubs - Also Looks For Corinthians & Santos
Meanwhile, Brazilian football kit experts Mantos do Futebol know that Puma still has big plans in Brazil.
Puma plans to expand its range of sponsors in Brazil, with EC Bahia (now owned by City Football Group) and Red Bull Bragantino (part of Red Bull who signed with Puma for Leipzig and Salzburg as well) already lined up for 2025.
Puma is also exploring opportunities with Corinthians and Santos FC. The potential return of Neymar to Santos FC in mid-2025 could facilitate a partnership between the club and Puma, as Neymar is one of Puma's main ambassadors.
Do you like that Adidas seems to be returning as Palmeiras kit maker? Let us know in the comments below.
Sukhothai FC 26-27 Third Kit Released
Thai League 1 side Sukhothai FC and local brand Warrix have officially unveiled the club's new third kit for the 26-27 season. The launch rounds out the Fire Bats' wardrobe for the campaign following the earlier arrivals of their home and away uniforms.
The Warrix Sukhothai FC 26-27 third jersey brings a fresh and distinct aesthetic, featuring a light lavender purple base paired with vibrant orange accents on the shoulders and sleeve cuffs. Deep purple panels run along the sides, while a clean white V-neck collar finishes the look. A subtle all-over tonal pattern decorates the body, complemented by the club crest on the left chest, Warrix branding, and front sponsors CP and Chang.
Bayern München 26-27 Oktoberfest Kit Spotted for Sale
The upcoming Adidas Bayern München 26-27 Oktoberfest jersey has been spotted hanging on retail racks ahead of its official launch in September.
Moving away from the club's traditional Bavarian-inspired palettes and subtle motifs of previous years, the new Wiesn shirt introduces a radical look featuring a vibrant, multicolored abstract graphic set against a black base. The energetic design is complemented by off-white Three Stripes on the shoulders, the classic Adidas Trefoil logo, an ornate heritage Bayern Munich crest, and cream sponsor detailing.
Bukayo Saka and Yan Diomande Debut Whiteout New Balance Furon V9 Boots
Arsenal talisman Bukayo Saka and Real Madrid signing Yan Diomande have both taken to the pitch wearing all-white New Balance Furon V9 boots at the start of the 26-27 campaign. Thanks to @volkyfootballboots.v2 for spotting.
As two of the primary headline athletes for New Balance's flagship speed silo, their synchronized switch away from standard on-pitch colorways to a whiteout look points toward an upcoming limited-edition pack or special release from the American brand in the near future.
It’s normal that brands hide their new flagship-shoes with a whiteout colorway until their release takes place officially, so competitors can’t already get an early glimpse into their newest design.
