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Wolves Announces Sudo Kit Deal, Replacing Castore - 24-25 Away Kit Leaked

  • New Kit Supplier: Wolverhampton Wanderers has partnered with Sudo, a new sports brand owned by the club's owner, Fosun Group, replacing Castore as their technical kit supplier starting the 2024-25 season.
  • Lower Kit Prices: Sudo's model aims for lower pricing by eliminating traditional brand licensing, with pro jerseys costing £80 and replica jerseys £58.
  • Player Involvement: Wolves players, including the captain, were actively involved in the design process, providing feedback on the look, feel and functionality of the new kits.

Confirming the leaks, Wolverhampton Wanderers has partnered with new sports brand Sudo (officially "SUDU", founded by Wolves owner Fosun Group) as its new technical kit supplier starting from the 2024-25 season.

Wolves Announce Long-Term Kit Partnership with New Brand Sudu, Owned by Club Owner Fosun Sports

Sudo was launched by Levy Merchandising with Fosun Sports Group's backing. The new sports brand will design and manufacture all Wolves kits, "promising bespoke designs that honor the club's heritage while enhancing performance".

Financial aspects could be very favorable or very unfavorable for Wolves

The exact length and the financial details of the Sudo Wolverhampton Wanderers deal have not been disclosed. However, for us, Fosun is practically an in-house brand - financial aspects could be very favorable or unfavorable for Wolves, depending on how much money Fosun will take away from Wolves sales.

Bizarre - No More Castore: Outstanding Wolves 24-25 Away Kit Leaked - All-New Kit Maker & Kit Sponsor

Wolves players were actively involved in the kit design process, providing feedback on look, feel, and functionality. Wolves captain Maximilian Kilman praised the collaboration, highlighting the positive experience and the quality of the final product.

Our philosophy is that a pro jersey should not cost £125, Wolves' will be £80. A replica jersey should not cost £80, Wolves' will be £58.

According to the press release, Sudo's "model eliminates traditional brand licensing, reducing costs and enabling affordable pricing". Pro jerseys will be priced at £80, while replica jerseys will be £58, significantly lower than Premier League peers. Wolves explicitly mentions Liverpool's expensive kits.

The Wolves 24-25 training kit will be launched on Friday, 28th June. The Sudo 24-25 home, away, and third kits will be released throughout the summer.

What do you think of Wolves switching to Sudo, which was launched by its own owner, Fosun Group? Let us know in the comments below.

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Unreleased Puma Ultra Nitro 7 Boots Spotted On Pitch

A brand-new colorway of the next-generation Puma Ultra Nitro 7 football boots has been spotted on the pitch, laced up by Kevin Santos during a recent pre-match warm-up. The unreleased pair gives us our first look at what Puma has in store for its flagship speed silo in the upcoming autumn collection. Thanks to rkidfootball & bootsclub.

The spotted boots feature a clean white base highlighted by an eye-catching purple and blue gradient that wraps around the toe box and lower lateral section. Puma completes the aesthetic with dark Cat branding outlined along the upper and subtle light blue accents across the collar and soleplate, offering a sharp contrast to the bold launch edition.

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Middlesbrough 26-27 150th Anniversary Kit Available Today

Middlesbrough have announced that their special 2026–27 150th anniversary shirt will be available to pre-order at 12 noon today, September 23.

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Special Adidas Argentina 2026 Lionel Messi Farewell Kit Leaked

Based on the leaked images, @whatthekit_x created a mock-up of Messi wearing a special Argentina jersey, designed to honor his legendary career with the national team.

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Adidas Argentina Messi 2026 'Farewell' Kit Linked to Cult 1986 Maradona Flag Shirt

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Adidas Argentina Messi 2026 'Farewell' Kit Collection Leaked

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No More Puma: Brain Dead UD Ibiza 26-27 Away Kit Released

Spanish club UD Ibiza has officially released its new away kit for the 26-27 season, crafted by creative collective and technical sponsor Brain Dead. Following the takeover from Puma earlier this summer and the previous unveilings of their home and third shirts, this release completes the island club's match collection for the campaign.

The Brain Dead UD Ibiza 26-27 away jersey delivers a bold aesthetic inspired directly by the sargantana ibicenca (the Ibiza wall lizard), an enduring symbol of the island's natural identity. The kit channels the reptile's distinct scales into a contemporary camouflage pattern, blending blurred digital textures in shades of toxic green, moss, and deep black across the entire front, back, and sleeves.

Contrasting the chaotic camouflage base, all accents and club emblems are rendered in a striking electric yellow monochrome, including the UD Ibiza crest, Brain Dead's signature head profile logo, and sponsor branding. The design is finished with a neat black crew-neck collar, matching black sleeve cuffs tipped with white piping, and clean white stripes tracing down each flank.

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Haaland Trains in Leaked Nike Phantom 26-27 Signature Boots

Manchester City striker Erling Haaland has been spotted wearing his upcoming Nike Phantom 6 signature boots in training with the Norwegian team, confirming the exclusive leak from Footy Headlines. Created for the 26-27 season, the custom pair provides the first look yet at the high-end edition of the Norwegian star's next official on-pitch release.

The new signature boots feature a light blue base. A standout cloud-like graphic wraps around the heel and rear portion of the boot, adding a unique personalized touch to the design. Built on the Phantom 6 framework, the cleats boast Nike's Gripknit material across the upper for optimal ball control alongside the Cyclone 360 soleplate for rotational traction.

Nike is set to launch the Erling Haaland 26-27 signature boots on October 1.

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Adidas Argentina Messi Farewell Kit Leaked - 3 New Images

New images of the special commemorative Adidas Argentina kit created for Lionel Messi's final international appearance have been shared by the @TheShirtUnion. The legendary playmaker is scheduled to wear this tribute shirt in his farewell game for the national team against Benin at the Estadio Monumental on October 6, 2026.

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Nigeria to Leave Nike and Return to Adidas in Record 2027 Kit Deal

The Nigeria Football Federation (NFF) is set to part ways with Nike after an 11-year partnership and make a high-profile return to Adidas starting in January 2027. The switch will conclude an era with the Swoosh that began in 2015 and produced some of the most iconic and culturally celebrated football shirts of recent times, headlined by the viral 2018 World Cup collection.

The new agreement with Adidas is worth an estimated $8.5 million per year, making it the largest publicly disclosed kit deal in African football history. The contract breaks down into $4.5 million in cash alongside $4 million in kits, equipment, and apparel annually, accompanied by a 20% royalty on official merchandise sold in Nigeria. Nike's long-standing contract had remained static at around $1.5 million in total annual value, and the US brand ultimately declined to exercise its right to match Adidas' significantly enhanced proposal.

This marks a return to the Three Stripes for Nigeria for the first time since 2014. Adidas famously outfitted the Super Eagles during key eras of their history, including their World Cup debut in 1994 and their Africa Cup of Nations triumph in 2013. In tandem with the team sponsorship, Adidas plans to expand its retail footprint across Nigeria to over 30 stores, ensuring vastly improved distribution and accessibility of official gear for supporters.

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Nike Tiempo Streetgato SE Boots Released - Mercurial Vapor 3 Homage

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Exclusive: Adidas to Massively Expand Long-Sleeve Kits to Non-Elite Clubs and MLS

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India 26-27 Home, Away & Third Kits Released

The All India Football Federation (AIFF) and technical sponsor Nivia Sports have officially launched the new India 26-27 home, away, and third kits. The new collection will be worn in the high-profile series of international friendlies against Panama, Brazil, and Uruguay.

The India 26-27 home shirt features a vibrant light blue base combined with bright orange accents on the side panels, V-neck collar, and sleeve cuffs. Subtly woven into the fabric is a peacock feather jacquard pattern, complemented by patterned ethnic-inspired taping running down the shoulders and golden piping framing the front. In line with the rest of the collection, the AIFF crest is centrally aligned on the chest, with the Nivia logo situated just below.

Completing the range, the away jersey arrives in dark blue with clean white contrast piping along the collar, cuffs, and shoulder inserts for a classic aesthetic. The third kit switches to an energetic saffron orange look accented by rich blue side panels and sleeve trim, mirroring the shoulder pattern details from the primary strip.

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