MK Dons Announce Reebok Kit Deal - "Unique Shirts That Tell a Story" Promised
- Kit Deal Announcement: MK Dons have announced a multi-year partnership with Reebok, who will become the club’s new official kit provider, replacing Castore.
- Unique Kit Designs: The partnership promises bespoke playing shirts that represent both MK Dons and the city of Milton Keynes, with designers at MK Dons and Reebok working collaboratively to produce unique and distinctive designs, including a retro-inspired lifestyle range.
- Statements on the Partnership: MK Dons Chairman Fahad Al Ghanim described the deal as a "seismic moment" and CEO Neil Hart stated it's a "bold statement" for the club's development, while Reebok's UK team sports licensee CEO John Carden added that this partnership proves Reebok belongs at the heart of UK and European football.
Milton Keynes Dons have officially announced a new multi-year technical partnership with iconic international sportswear manufacturer Reebok, who will become the club’s new official kit provider. Reebok replaces Castore.
For Reebok, it is the second UK deal the brand secured this summer, following Charlton.
Reebok to Make MK Dons Football Kits
The partnership promises bespoke playing shirts that represent both MK Dons and the city of Milton Keynes as a whole. According to the club, designers at MK Dons and Reebok have been working collaboratively to produce "unique football shirts that tell a story" and "distinctive football shirts our supporters will never have seen the like of before!"
In addition to the match kits, Reebok will also be producing a groundbreaking retro-inspired lifestyle range, alongside modern and energetic travel and training wear. This agreement also sees the club bring its retail operations back in-house, with both the club shop at Stadium MK and the online store being operated by MK Dons.
MK Dons' kit makers - via Football Kit Archive
MK Dons Chairman Fahad Al Ghanim described the deal as a "seismic moment for MK Dons," stating, "We’re delighted to be entering into this strategic partnership with Reebok, an iconic brand with huge global recognition... a sporting brand that matches our drive and ambition."
CEO Neil Hart added, "This is a bold statement as part of the club’s continued development and growth plans, following on from the recent reveal of our new club identity and branding. Alongside Reebok’s resurgence into football, fashion and culture, we couldn’t have chosen a better time to partner together."
John Carden, CEO of Sports Hub Brands (Reebok’s UK team sports licensee), commented, "Milton Keynes Dons have high aspirations for this season, and Reebok share a similar mentality... This latest partnership continues to prove that Reebok belong at the heart of UK and European football."
Castore MK Dons 24-25 Kits
Supporters can expect the new Reebok MK Dons kits to be available for purchase ahead of the 2025-26 season, with the designs set to be revealed over the coming weeks.
What are your thoughts on MK Dons partnering with Reebok? Are you excited to see what unique designs they produce? Comment below.
Winterton Rangers 26-27 Home & Away Kits Released
English non-league side Winterton Rangers FC have unveiled their new home and away shirts for the 2026-27 season, featuring a special design to support an autism awareness charity.
Both kits incorporate unique rainbow detailing on the collars and cuffs to highlight the charitable cause. The initiative is actively supported by the club's new back-of-shirt sponsor, @samninawolf, who has partnered with the NCEL Division One team for the upcoming campaign.
Bath City 26-27 Home Kit Vote Announced
Community-owned Southern League Premier South club Bath City FC have announced a fan vote to decide their new home shirt for the 2026-27 season. The club revealed two different design options for supporters to choose from, continuing their tradition of involving fans in key club decisions.
True to the club's traditional colors, both concepts feature variations of their classic black and white stripes. Fans have been invited to cast their votes in the comments section of the club's official social media post to determine which design will be worn by the Romans next season.
The winning design will become the official 2026-27 home kit.
New Portofino FC Logo Revealed By Ezeta & Dan K. Norris
Italian creative brand Ezeta has unveiled the new logo for concept club Portofino FC. Following the announcement of their partnership earlier this week, which is heavily inspired by the Italian Dolce Vita, the new crest introduces a fresh and elegant visual identity for the team.
Designed in collaboration with Dan K. Norris, the new Portofino FC logo centers around the prominent theme of a lighthouse, described as the Guardian of the Riviera. Shifting focus from a minor background element to the primary symbol, the updated design embodies the motto The Lighthouse Leads The Way, giving the club a strong and distinct maritime identity.
Viborg FF 26-27 Home Kit Released
The new Viborg FF home kit for the 2026-27 season has been released. Made by Capelli Sport, it will be worn in the upcoming Danish Superliga campaign.
The Capelli Sport Viborg FF 2026-27 home shirt introduces a bespoke look in the club's traditional green with a tone-on-tone striped design. The stripes subtly incorporate a repeating pattern of the VFF clover, a classic symbol of the club. On the back of the neck, the jersey features a detail of the Viborg coat of arms, highlighting the team's connection to the city.
The Capelli Sport Viborg FF 2026-27 home kit is available to purchase through the club's official online store.
SC Sagamihara 26-27 Home & Away Kits Released
Japanese club SC Sagamihara has officially unveiled its new Umbro home and away kits for the 2026-27 season.
The home shirt features a classic design with the team's traditional 'verde nero' (green and black) stripes, crafted to express strength on the pitch. For the away kit, Umbro has introduced an off-white base complemented by green accents, notably incorporating a collared design that marks a first in the club's history.
Altach 26-27 Home & Away Kits Released
Austrian Bundesliga club SCR Rheindorf Altach have officially launched their new 2026-27 home and away kits. Made by Jako, the Rheindorf Altach 2026-27 home shirt features a white design, while the away jersey is predominantly black.
USC Paredes 26-27 Home Kit Released
Portuguese team USC Paredes have unveiled their new 2026-27 home kit, named "Vittoria Blu". The release marks the beginning of a new three-season partnership with Italian sportswear brand Macron.
The Macron USC Paredes 2026-27 home shirt introduces a clean design in the club's traditional blue and white colors. It features a predominantly blue base with a white collar and white cuffs, showcasing a classic look inspired by the Italian influence of their new kit supplier.
The club promoted the launch through a YouTube miniseries detailing the backstory of the partnership and the features of the new uniform. The Macron USC Paredes 26-27 home kit is available to purchase through the club's official channels.
SD Aucas 2026 Anniversary Kit Released
Ecuadorian Serie A side SD Aucas has officially launched its new 2026 anniversary kit.
Made by Lotto, the special edition jersey is designed to celebrate the history and heritage of the club during the current campaign. The new Lotto SD Aucas 2026 anniversary shirt introduces a bespoke look.
Central Coast Mariners Announce Konqa Kit Deal
Australian A-League club Central Coast Mariners have officially announced a new kit and apparel partnership with domestic sportswear brand Konqa, starting with the upcoming 2026-27 season.
Replacing previous supplier O'Neills, the Australian-owned company secures its second professional deal following its work with Canberra United in 2025-26. Founded in 2015, Konqa built its reputation by supplying custom-designed apparel to local community teams across the country, earning praise for its unique designs and embroidery options.
This grassroots heritage perfectly aligns with the Mariners' strong community focus, marking an exciting new chapter for the club's on-field identity.
Greenock Morton 26-27 Away Kit Released
The Greenock Morton 2026-27 away kit has been officially released, produced by Joma and chosen through a fan vote by Season Ticket holders and Morton Club Together members.
Greenock's new kit introduces a stylish design in black, blue and white, completing the hooped home kit.




