Language
FM Bulk Kit Creator
Generate Now

Reebok is Officially Back in Football

  • Reebok's Return to Football: Reebok is making a full-scale return to football for the 2026-2027 season, including kit deals and a new line of performance boots.
  • Kit Deals: Reebok has signed kit deals with multiple teams including Rostock, Valladolid, Charlton, MK Dons, and Botafogo for the 2026-2027 season.
  • Football Boot Market: Reebok is re-entering the football boot market, with the Reebok Sidewinder as their new high-end boot and endorsement deals with Dušan Vlahović and Trevoh Chalobah.

Get ready for a massive wave of '90s and 2000s nostalgia. After years away from the beautiful game, global sportswear brand Reebok is making a highly anticipated, full-scale return to football.

Reebok's Return to Football

As seen in our overview, the brand isn't just dipping its toes back into the water - they are launching an all-out assault on the market for the 2026-2027 season, complete with kit deals and a brand-new line of performance boots.

Reebok signed kit deals with German club Rostock and Spanish team Valladolid. Both clubs are set to receive 100% bespoke, custom-designed kits starting from the 2026-2027 season. Both teams are surely not the biggest on the market, showing that Reebok takes a rather low-risk effort of entering a market.

In 2025, Reebok already signed English teams Charlton and MK Dons. Reebok also makes the Panama 2026 World Cup kits and the shirts of Brazilian club Botafogo, and have deals with America de Cali from Colombia, Israel, and Santa Cruz from Brazil.

The return doesn't stop at team apparel. Reebok is officially stepping back into the fiercely competitive football boot market. Reebok announced endorsement deals with Dušan Vlahović and Trevoh Chalobah. As part of this, Reebok is also reviving its performance footwear line.

The Reebok Sidewinder is the brand's new high-end football boot, inspired by the old iconic Sidewinder silo.

How excited are you to see Reebok making a return to European football? What do you think of their new boot line and club partnerships? Let us know your thoughts in the comments below.

FIFA Kit Creator - Design & Share Your Own Kits

OFFICIAL
FIFA Kit Creator
+3

We have two new images of the Barcelona 26-27 home kit. For us, it is one of the nicest of the past few years.

0
12
8m

LEAKED: Adidas to Release AS Roma 1991-92 Away Remake Kit

LEAK
0
133
21m

Argentina 2026 World Cup Pre-Match Shirt Leaked

LEAK
2
11.2K
34m

Germany 2007 Women's World Cup Remake Kit Leaked

LEAK
0
182
41m

Liverpool 26-27 Third Kit Leaked

LEAK
20
85.7K
49m

Mizuno Botafogo 26-27 Home & Third Kits Released - No More Reebok

OFFICIAL
1
1.6K
59m
+6

Adidas Germany 'Alternate History' 1992 Collection Leaked

Update - Friday, May 22, 2026: Thanks to our follower @Julifu90, we have an image of the t-shirt of the Adidas Germany EQT 1992 retro collection. It is set to be released in the coming days.

We have the first image of a unique new Adidas Germany retro jacket, showcasing an intriguing new approach from the sportswear brand.

While the design instantly evokes strong nostalgia for the 1990s, this upcoming release is actually an "alternate history" creation. Despite its highly authentic vintage appearance and period-accurate details, this specific track jacket never actually existed in the official Adidas catalogues during the 1990s, making it a brand new addition to their retro-focused lifestyle collection.

To achieve this convincing old-school aesthetic, Adidas has utilized their classic 1992 template as the structural foundation for the design. The garment features a vibrant green base that heavily nods to Germany's traditional away kits of the era. The colors of the German national flag are cleverly completed on the sleeves through large geometric blocks that also recreate the 3 stripes.

The same jacket will also be released for Spain and other Adidas national teams.

LEAK
0
1.3K
1h

Iraq 2026 World Cup Home & Away Kits Released

OFFICIAL
0
489
1h
+2

River Plate 26-27 Home & 125th Anniversary Kits Leaked + Training

We can give you a first look at the River 26-27 training look, plus new images of the home and 125 years kit.

LEAK
0
59
1h

Adidas Besiktas 26-27 Home Kit Leaked - Never Released Because of Nike Deal

LEAK
0
1.9K
7h

Nike Previews Crazy 7-Brand Collaboration Collection for 2026 World Cup

2
9K
8h

Eintracht Frankfurt 26-27 Away Kit Leaked - Official Look

LEAK
4
33.7K
8h