Atalanta to Release New Logo

1 hour ago

by Chris

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New Logo Unveiling: Atalanta is set to introduce a new, minimalist circular logo on May 22, 2026, commemorating their Europa League victory.
Logo Design: The new logo will feature a circular design with a blue background and a white Goddess profile, removing the oval shape, club name, and founding year.
On-Pitch Debut: The new crest will be used on the 2026-2027 kits, which are expected to be launched during the summer break.

Italian Serie A club Atalanta is set to unveil a brand-new logo. The club recently teased the redesign on social media with a sketch of a circular badge, accompanied by the date May 22, 2026, marking the two-year anniversary of their Europa League triumph.

Atalanta to Reveal All-New Logo on May 22?

The new Atalanta crest will ditch the traditional oval shape, the club name, and the "1907" founding year. Instead, it will feature a highly minimalist, circular design centered entirely around the iconic profile of the Goddess. According to local reports, the primary version will utilize a solid blue background, removing the current black diagonal half. The Goddess herself will be white with black hair.

Going back to a circular crest is a direct nod to the club's history, as Atalanta famously wore a round badge between 1980 and 1993. Built for modern versatility, the simplified logo is designed to work seamlessly in single-color applications. The new crest will make its on-pitch debut on the 26-27 kits, which are expected to be launched during the summer break.