Adidas Announces Long-Term Czech Republic Kit Deal - Puma Era Ends After 33 Years
45 minutes ago, by Chris
- New Kit Supplier Announced: The Football Association of the Czech Republic (FAČR) has officially partnered with Adidas as the new long-term kit supplier and strategic partner for all national teams.
- End of a 33-Year Partnership: The agreement with Adidas marks the end of a significant 33-year relationship with Puma, which had outfitted the Czech national team uninterrupted since 1994.
- Scope and Debut Details: The Adidas deal covers all national teams, including senior men's and women's, youth, and futsal, with the collection launching on September 7, 2026, and the men's senior team debuting the home kit on September 26, 2026.
The Football Association of the Czech Republic (FAČR) has officially announced a new long-term partnership with Adidas, confirming the Three Stripes as the official kit supplier and strategic partner across all national teams.
The new deal covers the senior men's and women's national teams, youth squads, and futsal teams, with European retail specialist 11teamsports also acting as a service and distribution partner.
Czechia Adidas 2026-2027 Home Kit
The teaser image reveals a glimpse of the inaugural home shirt, featuring the signature Three Stripes on the shoulders in white against the classic Czech red base, plus navy-blue detailing on the collar.
Adidas Czech Republic Kit Deal
The agreement brings an end to a 33-year relationship with Puma, who had outfitted the Czech national team uninterrupted since 1994 following the dissolution of Czechoslovakia.
The departure from Puma represents a massive historical break for Czechia. Ever since the peaceful dissolution of Czechoslovakia in 1993, Puma has served as the sole kit manufacturer for the independent Czech Republic national team (the first match with Puma kits was played in May 1994).
Czechoslovakia Adidas Kits
Indeed, Czechoslovakia famously wore the 3 stripes.
The complete Adidas Czech Republic collection - including match kits, training gear, and lifestyle wear - is scheduled for an official launch on September 7, 2026. The men's senior team will debut the new home kit in the UEFA Nations League against Croatia on September 26, 2026, followed by the away kit debut against Spain on 3 October, 2026.
Are you excited to see the Czech Republic switch to Adidas, or will you miss their historic three-decade partnership with Puma? Let us know your thoughts in the comments below.
Hanoi FC Uses Same Adidas Template as Mercedes F1 Shirt
Vietnamese V.League 1 side Hanoi FC and Adidas have unveiled the first kits from their new partnership, with the design immediately sparking discussion over its unusual short Three Stripes layout across the shoulders.
The shirt uses a new Adidas template with short 3-Stripes on the shoulders and a classic crew neck, a design primarily seen on takedown jersey (fan version). The same template is also used by Mercedes-AMG PETRONAS Formula 1, including the team's latest “Vanda Bloom” collection. The purple colourway closely matches Hanoi FC's traditional identity.
The shirt uses a mixed construction: the body features standard Adidas Climacool fabric, while the sleeves use Player-version material.
What do you think of adidas using the same template for Hanoi FC and Mercedes-AMG PETRONAS? Let us know your thoughts in the comments below.
CD Toledo 26-27 Home Kit Released
Spanish Tercera Federación side CD Toledo has officially unveiled its new home kit for the 26-27 campaign, manufactured by Joma. Presented under the slogan "Identidad. Puro Toledo," the release completes the club's uniform lineup for the upcoming season.
The Joma CD Toledo 2026-27 home jersey offers a classic and refined aesthetic, centered around the club's traditional rich green colorway. It features a sharp white polo collar and matching white sleeve cuffs, both enhanced with intricate subtle detailing along the edges. The shirt is complemented by white Joma branding, the club's crest on the left chest, and the La Sagra 0.0 sponsor on the front.
The launch of the green home strip rounds out CD Toledo's 26-27 kit set, following the earlier reveals of their black and gold pinstriped away kit and a 1990s-inspired gray third kit.
Aston Villa Announce 8Xbet as Official Asian Betting Partner
Aston Villa have officially confirmed online sportsbook operator 8Xbet as the club's Official Betting Partner in Asia. The regional partnership aims to bolster the Premier League side's commercial reach across the Far East through localized digital campaigns, fan engagement activations, and branded assets.
The agreement follows Aston Villa's recent pre-season tour across Asia and replaces their previous regional collaboration with NOVA88. 8Xbet is already well known within English football, having previously secured regional Asian betting partnerships with clubs such as Manchester City and Chelsea.
As Premier League regulations place tighter restrictions on front-of-shirt gambling sponsorships in the domestic UK market, clubs increasingly look toward geo-targeted overseas partnerships to maintain commercial revenue in Asian territories.
