Chelsea 26-27 Third Kit Suffers From Premier League's Five-Color Rule
39 minutes ago, by Chris
- Premier League Kit Anomaly: Chelsea's 26-27 third kit features mismatched navy names and numbers in the Premier League due to the league's typeface regulations.
- Premier League's Five-Color Rule: The English top flight mandates a single league-wide typeface restricted to just five official colorways (white, black, navy, yellow, red), forcing clubs to choose from these limited options.
- Freedom in Cup Competitions: For tournaments like the Carabao Cup, FA Cup, and European fixtures, Chelsea can utilize their own bespoke club typeface, allowing names and numbers to match the kit's blue tones for a cohesive appearance.
Chelsea's 26-27 third shirt was released last week, featuring a white, blue and red color scheme. However, in the Premier League, a fourth color is added.
Chelsea 2026-2027 Third Kit Typeface Situation
The Chelsea 2026-2027 third kit EPL names and numbers are navy, not fitting with the rest of the kit. This is because the English top flight mandates a single league-wide typeface that is restricted to just five official colourways: white, black, navy, yellow, and red. When a club releases a kit that relies on specific accent shades outside this narrow catalog, they are forced to compromise. There have been three suboptimal options: black, navy, or red. the club opted for navy.
We imagined how other colors could have looked - black might have been the best official option.
The situation looks entirely different in cup competitions, where clubs have complete freedom to deviate from Premier League guidelines. For tournaments such as the Carabao Cup, FA Cup, and European fixtures, Chelsea utilizes their own bespoke club typeface. This cup edition allows the names and numbers to be rendered in matching blue tones, creating a far smoother, unified, and cohesive appearance compared to the mismatched league alternative.
Chelsea 26-27 Third Kit - EPL Edition
Chelsea 26-27 Third Kit - Cup Edition
SK Brann Kvinner 26-27 Third Kit Released
Norwegian Toppserien side SK Brann Kvinner have officially unveiled their new 26-27 third kit, produced by Nike in collaboration with Unisport. The team debuted the vibrant new design during their away fixture against Lyn in Oslo.
The Nike SK Brann Kvinner 26-27 third shirt features a purple base paired with a large, dark rhododendron flower graphic printed across the front. The design honors Bergen's reputation as Norway's "Rhododendron City," known for the vibrant bushes that flourish in gardens and parks across the city. All branding, including the Nike Swoosh, monochrome Brann crest, and sponsor logos, is applied in a contrasting bright pink.
On the back, the jersey includes the inscription "For Bergen" in gothic lettering just below the collar, symbolizing the pride of representing the city on away trips. The new third uniform completes Brann Kvinner's 26-27 wardrobe alongside their traditional red home and dark away kits.
Special Club América 26-27 Kit Font Released
Club América has unveiled a special commemorative kit font for the 26-27 season, celebrating Mexican Independence Day and the club's marquee Clásico matches throughout September. The bespoke nameset replaces the regular squad typography on the back of Las Águilas' primary yellow home shirt, adopting the iconic green, white, and red of the Mexican flag.
The custom numbers feature a deep green base detailed with thin white vertical pinstripes. Embedded along the vertical lines are historic commemorative inscriptions, including the club name, the date "16 - 09 - 1810" marking the start of the Mexican War of Independence, and "INDEPENDENCIA DE MÉXICO". The player names above are rendered in vibrant red with a clean white outline.
To complete the patriotic design, each numeral incorporates a geometric red and cream 3D shadow effect, alongside Club América's crest placed at the base of every digit. The special typography delivers a unique cultural tribute, adding extra identity to the squad's jerseys during one of the most important periods of the Mexican football calendar.
PSG 26-27 Third Kit Concept Based On Leaked Image
Based on the previous leaked pictures, our partner @whatthekit_x have provided a concept of how the PSG 26-27 third kit would look like on their stars Doué and Dembélé. The shorts and socks are expected to carry the same motif and colorway as of the shirt's, creating a uniform ovarall look for the European champions.
What do you think of the PSG's 26-27 third kit? Let us know your thoughts in the comments below.
Queen of the South 26-27 Third Kit Released - Designed by Local School Pupil
Scottish League One club Queen of the South has officially launched its new 26-27 third kit, manufactured by Macron. What makes the release particularly unique is that it was designed by Rex, a pupil from Dalbeattie Primary School, who won a club competition that saw an impressive 1,883 entries submitted from 27 local primary schools.
The Macron Queen of the South 2026-27 third jersey introduces an eye-catching look based on bold diagonal stripes alternating between pink, black, and purple. The sleeves are dominated by bright pink with black cuffs, matched by a clean black V-neck collar. White detailing finishes the shirt, including the Macron Hero emblem, local sponsor Gavin Edgar Joinery on the chest, and a recolored monochrome club crest.
Completing the Queen of the South 26-27 third strip are black shorts and socks. The full kit is available now through the club's official online store and physical club shop.