Nike or Adidas? Who Will Become Germany's New Kit Supplier?
"Nike has a real chance to become the new kit supplier of the German national football team."
The president of the German Football Association Wolfgang Niersbach stated in an interview with the German magazine Sponsors that the German Football Federation is set to open negotiations for a record-breaking kit deal.
Update 05/03/2015 - 15:30 GMT: "Our existing contract with the German Football Association runs until the end of 2018. Therefore, it is much too early to speculate about a renewal. Of course, we want to continue our successful partnership. Adidas and the DFB belong together," said Adidas CEO Hainer on Thursday.
In 2007, the German Football Association signed a 11-year kit deal with Adidas worth €250m until 2018. Reports back then stated that arch rival Nike offered almost twice as much as Adidas. Nevertheless, the German Football Association opted for their long-term kit supplier Adidas, which caused a controversial debate.
Germany's Adidas kit deal expires in 2018
The current Adidas kit deal with the German National Football team will expire after the 2018 World Cup in Russia, and was signed back in 2007.
"The lead times to design a new collection are very important in the equipment area. Having worked closely with Adidas for years, we will talk with Adidas firstly. Of course, Nike has a fair chance to become Germany's new kit supplier, but there may also be other companies who want to become our new kit supplier," said the president of the German Football Association, Wolfgang Niersbach.
Most valuable International Football Shirt Sponsorship Deals
| Country | Kit Supplier | Value | Deal ends |
| France | Nike | €42.6m | 2018 |
| England | Nike | €34.5m | 2018 |
| Brazil | Nike | €30.7m | 2018 |
| Germany | Adidas | €25m | 2018 |
| Spain | Adidas | €24m | 2018 |
| Italy | Puma | €20m | 2018 |
| United States | Nike | - | 2022 |
| China | Nike | €14.5m | 2026 |
| Russia | Adidas | €12.5m | 2018 |
In December 2014, Adidas announced that the Germany 2014 World Cup Home Kit was sold more than 3 million times since November 2013.
Would you like to see the German national football team wearing Nike Kits after more than 40 years with Adidas?
FC Tiamo Hirakata 26-27 Home Kit Released
Japanese Football League side FC Tiamo Hirakata has officially unveiled their new 2026-27 home kit, produced by sportswear brand Jogarbola. The release introduces a cracking design under the club's Reborn campaign for the upcoming JFL season, symbolizing a new beginning for the club.
Brighton to Wear 125th Anniversary Kit Against Arsenal
Brighton & Hove Albion have confirmed they will wear their limited-edition Nike 125th anniversary kit during their 2026-27 match against Arsenal in September 2026. The special shirt, which was initially released in May 2026 and draws inspiration from the club's original 1901 kit, will be showcased on the pitch to celebrate the club's founding milestone. Although the official anniversary falls on June 24, the commemorative fixture against the Gunners has been selected as the dedicated anniversary match where the team will debut the historic design.
Nike Creates Personalized Mercurial 2026 World Cup Boots for Kylian Mbappé's France Goalscoring Record
Kylian Mbappé has officially cemented his legacy as the greatest goalscorer in the history of the French national team, surpassing Olivier Giroud to take the top spot. To celebrate this historic milestone of reaching 58 international goals, Nike has presented the star forward with a personalized pair of Mercurial Superfly 11 boots. This special edition footwear arrives just in time as Mbappé prepares to make his 100th appearance for Les Bleus.
The custom Nike Mercurial Superfly 11 Mbappé 2026 World Cup boots features a distinct "58" lightly printed on the lateral side of the heel, representing his record-breaking goal tally. Additionally, a small French tricolor flag is prominently positioned near the heel collar, paying direct homage to his national team.