PSV Eindhoven Sign €22.5m Philips Deal
Nov 8, 2015, by Chris
- New Philips Deal: PSV Eindhoven has signed a new 10-year sponsorship deal with Philips, worth a total of €22.5 million, following Philips' earlier announcement to end their main sponsorship of the club.
- Deal Details: The new deal includes a "Philips founder PSV" motif on the sleeves of the team's kits and naming rights for PSV's stadium, with payments structured at €3m per year for the first five years and €1.5m for the following five.
- Looking for Main Sponsor: Despite the Philips deal, PSV is still searching for a new main shirt sponsor, both locally and internationally, after more than 100 years of Philips being their main backer.
Dutch Eredivise club PSV Eindhoven have signed a new sponsorship deal worth €22.5 million euros with Philips two days ago. The Dutch healthcare systems and lighting group said earlier this year that they will be stepping down as the club's main sponsor after 30 years.
PSV Sign New 10-Years Philips Deal
After the company announced that they will stop sponsoring PSV's Shirts in a shock announcement seven months ago, the new PSV Eindhoven Philips deal brings at least back a special motif on the sleeves of the kits with the lettering "Philips founder PSV". Additionally, the new Philips PSV deal includes the naming rights for PSV's stadium.
Hans de Jong (CEO Philips Benelux) had this to say: “Philips is proud of its long and successful partnership with PSV. The company has and will continue to have close involvement with ‘our club’ and in the next few years we will be focusing on substantive collaboration and joint innovations, thereby creating value for each other. Here at Philips we are concentrating on the impact that our innovations have on people’s lives. An illustration of this is the LED floodlighting that has just been completed in the Philips Stadium, making this stadium a worldwide showcase for us. We also see opportunities for showcasing health-related innovations in conjunction with PSV.”
The new PSV Eindhoven Philips deal is worth €3m for each of the next five seasons, while PSV will receive €1.5m for the last five years of the contract.
PSV General Manager Toon Gerbrands is also pleased with the new agreements. “Because of their history, Philips and PSV are inextricably bound together. Over the next few years this new agreement will enable PSV to show structural improvement in commercial terms. PSV has high sporting ambitions, and having partners who provide us with the latest technology to help us to constantly improve our performances is a very important factor in this. Philips understands better than anyone that we are looking for innovations that will improve us as a football club. Football is paramount for us. We welcome any application that will enable us to improve the top-sport climate.”
Philips had been the main baker of PSV for more than 100 years. The club was founded by Philips factory workers in 1913.
PSV are still searching for a new main sponsor, both locally and internationally, general manager Toon Gerbrands told a news conference.
Urayasu D-Rocks Announce Macron Kit Deal
Japanese rugby team Urayasu D-Rocks has officially announced a new kit supplier agreement with Italian brand Macron, which will take effect starting from the 26-27 season. The partnership was facilitated through Alma Sports, Macron's official distributor in Japan, and marks a new era for the Japan Rugby League One side.
Macron replaces Under Armour as the club's official gear supplier, following the conclusion of the previous contract at the end of the 25-26 campaign. The new Macron kits for Urayasu D-Rocks are expected to be revealed soon as the team prepares for the upcoming season.
Lausanne-Sport 26-27 130-Year Anniversary Home Kit Released
Swiss club FC Lausanne-Sport has officially unveiled its new 26-27 home kit, made by Macron. The release celebrates a significant milestone for the team, marking 130 years since its foundation in 1896.
The Macron FC Lausanne-Sport 26-27 home shirt draws direct inspiration from the kit worn during the 1962 Swiss Cup final. It features a classic design that pays homage to the club's rich history, utilizing traditional elements to create a retro aesthetic fitting for the anniversary.
The new FC Lausanne-Sport 26-27 home strip is currently available for pre-order through the club's official online store. Fans will also be able to purchase the kit in person at the physical club shop starting on August 5.
Vélez Sarsfield 2026 Away Kit Released
Argentine club Vélez Sarsfield have officially presented their new 2026 away kit, made by Italian sportswear brand Macron.
The Macron Vélez Sarsfield 2026 away shirt features a tonal blue base, centered around the club's traditional and iconic V-shaped chest band. The design incorporates Macron's signature collar, adding a distinctive touch to the clean look of the jersey while maintaining the team's historic visual identity.
The Macron Vélez Sarsfield 2026 away kit is currently available to purchase through the club's official online store.
Alianza FC 26-27 Home & Away Kits Released
El Salvador side Alianza FC has officially revealed its new home and away kits for the 26-27 season. Made by Adidas, the new shirts will be worn in the upcoming Primera Division campaign.
The Alianza FC 26-27 home and away strips were unveiled today across the club's social media channels. First-team players Tamacas and Juan Monteagudo modeled the new Adidas gear during the official launch presentation.
Newcastle United 26-27 Goalkeeper Away Kit Leaked - Accidentally Sent Out by JD Sports
The new Newcastle United 26-27 goalkeeper away shirt has been leaked in an unusual manner. X user @JakeWeir02 who ordered the Scotland goalkeeper away kit from retailer JD Sports surprisingly received the unreleased Newcastle goalkeeper shirt instead.
The Newcastle United 26-27 goalkeeper away jersey features a simple design, combining a sky blue base with dark logos and accents. It has the same retro crest that is also present on the club's 2026-2027 away shirt, which it is set to be released alongside.
