Real Madrid to Sign Record-Breaking 2031 Adidas Deal
Reigning La Liga champions Real Madrid are set to extend their jersey sponsorship deal with Adidas until 2031, latest rumors from Spain suggest. The new Adidas Real Madrid deal could be already announced in the next few days.
Real Madrid to Extend Adidas Deal Until 2031
Some months ago, a leaked paperwork revealed that Adidas have committed to pay Real Madrid one billion Euro between 2015 and 2024. Annually, Real Madrid would have received a fixed payment of 70 million Euro, plus 22.5 percent of all sales of Real Madrid branded merchandise made by Adidas (Real Madrid would receive at least additional 30 million Euro per year + 22.5% of sales that exceed that sum).
However, while the leaked contract was never signed by both parties, Adidas now offers the Spanish club to renew their current deal immediately (without waiting until the current deal ends in 2020) until 2031 for a record-breaking sum (reportedly 150 million Euro / year).
If both parties would reach an agreement, it would be the bigget sponsorship deal in football ever with an entire sum of around 2 billion Euro (Barcelona will get up to 155 million Euro / season from 2018 until 2028).
Share your thoughts in the comments below.
Vintage Football Shirts
from Cult Kits
2000/01 Farnborough Town Home Shirt (XL) Branded
1995/96 Hamburg Away Shirt (XL) Uhlsport
2011/12 New York Cosmos *BNWT* Fleece Baseball Jacket (Multiple Sizes) Umbro
2000 Puma Eurotech Sg Football Boots (13.5 Kids)
1998 France Zidane #10 Away Shirt (XL) Adidas
2019/20 AC Milan *BNWT* Black Stadium Jacket (Multiple Sizes) Puma
1999/00 Ajax Home Shirt (XL) Umbro
2005/06 Piacenza #1 GK Shirt (XL*) Macron
2009/11 Italy FIGC Referee *BNWT* L/S Shirt (XS) Diadora
1994 Germany Reusable Face Mask
NYC Mayor Zohran Mamdani Wears Arsenal Kit Inspired Kurta at Eid al-Adha
New York City Mayor Zohran Mamdani attended Eid al-Adha prayers in the Bronx wearing a kurta based on Arsenal's 2025-26 away shirt. The longtime Arsenal supporter chose the traditional tunic for the Wednesday celebration.
The garment replicates the navy blue design with red lightning bolt patterns from the club's away kit and includes the Emirates Fly Better sponsor logo. Photographs of the outfit circulated widely on social media after the event.
Mamdani, who has supported Arsenal since childhood, combined his fandom with the Muslim holiday observance in the city he leads.
Gillingham 26-27 Away and Third Kits Released
League Two side Gillingham FC has officially revealed its new away and third kits for the upcoming 2026-2027 season. Produced by technical sponsor Macron, the dual launch offers fans two vastly different aesthetics, pairing a highly elegant, retro-inspired away strip with a bold and modern third option.
The new Macron Gillingham 26-27 away shirt introduces a classy and refined look for the club's travels. It features a cream base, anchored by a striking central vertical stripe in teal and green. Adding to the tailored aesthetic is a traditional teal polo collar adorned with blue and white trim, which perfectly matches the detailing on the sleeve cuffs.
In stark contrast, the Gillingham 26-27 third shirt embraces a loud, contemporary design. The alternate jersey is built on a black base that is completely covered by a vibrant purple marbled, liquid swirl graphic pattern. To ensure the branding stands out against the chaotic background, Macron has utilized a striking neon mint green for the manufacturer logo, the central sponsor, and the trim on both the modern V-neck collar and sleeve cuffs.
Which of these two new Gillingham 26-27 kits do you prefer - the classy cream away or the bold purple marbled third? Let us know in the comments below.
Adidas Benfica 26-27 1994 Stadium Track Top Leaked
Apparel tracker @KamilBerberler has posted the first look at an Adidas Benfica Stadium Track Top for the 2026-27 season.
The Adidas Benfica 2026-27 Stadium Track Top follows the look of the other teams, based on the 1994 template. Benfica's edition combines two shades of red with white applications, very similar to Liverpool's.
