Exclusive: Celtic to Sign Adidas Kit Deal
There had been rumors before but while there's no official announcement it's looking increasingly likely that we'll see Adidas link up with Celtic from next season.
We know that the New Balance Celtic deal will end after the season and now a Celtic Park insider has confirmed to us that the club will sign with the three-stripe brand next season.
Celtic have been with New Balance since the start of the 2015-16 season. The club has never been sponsored by Adidas before, with Umbro producing the kits up until 2005 and Nike from 2005 to 2015.
Rumors about Celtic signing with Adidas first appeared on Twitter roughly half a year ago, with the club's supporters being greatly appreciative of the idea.
Although everything sounds very concrete right now, it would be horrible for New Balance to lose what's likely its second most important team after Liverpool the same season. Pending official confirmation, there remains a small chance that NB somehow manages to retain Celtic, possibly by executing a 'right to match' clause (if it exists as it did with Liverpool).
Would you like to see Celtic join up with Adidas? Comment below.
Bayern München 26-27 Oktoberfest Kit Spotted for Sale
The upcoming Adidas Bayern München 26-27 Oktoberfest jersey has been spotted hanging on retail racks ahead of its official launch in September.
Moving away from the club's traditional Bavarian-inspired palettes and subtle motifs of previous years, the new Wiesn shirt introduces a radical look featuring a vibrant, multicolored abstract graphic set against a black base. The energetic design is complemented by off-white Three Stripes on the shoulders, the classic Adidas Trefoil logo, an ornate heritage Bayern Munich crest, and cream sponsor detailing.
Bukayo Saka and Yan Diomande Debut Whiteout New Balance Furon V9 Boots
Arsenal talisman Bukayo Saka and Real Madrid signing Yan Diomande have both taken to the pitch wearing all-white New Balance Furon V9 boots at the start of the 26-27 campaign. Thanks to @volkyfootballboots.v2 for spotting.
As two of the primary headline athletes for New Balance's flagship speed silo, their synchronized switch away from standard on-pitch colorways to a whiteout look points toward an upcoming limited-edition pack or special release from the American brand in the near future.
It’s normal that brands hide their new flagship-shoes with a whiteout colorway until their release takes place officially, so competitors can’t already get an early glimpse into their newest design.
FC Vizela 26-27 Away Kit Released
Liga Portugal 2 side FC Vizela has officially launched its new away kit for the 26-27 campaign, manufactured by Kappa. The jersey introduces a black base complemented by vibrant light blue accents across the V-neck collar, sleeve cuffs, and club crest. A standout element of the design is Kappa's signature Omini logo tape running down the side panels, paired with monochrome light blue sponsor detailing for a cohesive look.
No More Macron: New Balance Totton 26-27 Away & Cup Kits Released
National League South side AFC Totton have officially unveiled their new away and cup kits ahead of the new season, made by new suppiler New Balance, who replaced Macron.
The new away kit introduces an interesting look with pale orange base and halftone geometric pattern, combined with black details. The cup kit, on the other hand, stay close to the traditional colors but reverses them, creating a classy look that matches well with the club aesthetic. The cup kit also features Snow as their shirt sponsor, instead of Garmin like the away jersey.
What do you think of the New Balance Totton 26-27 away and cup kits? Let us know in the comments.
Ayutthaya United 26-27 Away Kit Released
Thai club Ayutthaya United have officially unveiled their new 2026-27 away kit. Made by Umbro, the new shirt is launched under the theme “The Way Of Life”, celebrating the historic riverside culture and heritage of Ayutthaya.
The Umbro Ayutthaya United 2026-27 away shirt features a predominantly pale pink base, decorated with detailed illustrations of traditional boats, waterways and historic architecture. A white polo-style collar, vibrant pink Umbro logos and diamond detailing on the sleeve cuffs complete the design, while white side panels with pink piping frame the navy Chang sponsor and club crest.
What do you think of the new Ayutthaya United 2026-27 away kit? Let us know your thoughts in the comments below.

