Betting Sponsors to Finally be Banned from Premier League?

BBC news reports that a proposal to ban gambling sponsors from Premier League football shirts was included in a draft government white paper. The government are to update UK gambling laws next month, which could mean a change in the rules for kit sponsorship.

Betting Sponsor Ban Considered by UK Government



There has been talk since 2020 of the government stepping in to forbid betting company logos from appearing on football shirts and it seems to finally be happening, albeit in delayed fashion. The delay of the release of the white paper means that clubs have already started negotiations with new sponsors for next season without any knowledge of such a ban, so it would likely come into place from the 23-24 season at the earliest. James Grimes of the anti-gambling campaign group The Big Step said:

"Every young fan should be able to watch their club - in the ground and on TV - without being bombarded by ads for gambling, which we know harms millions, and takes hundreds of lives every year. If the government recognises gambling can be harmful, as this step suggests, then it must end all gambling advertising and sponsorship in football at all levels, not just on shirts."

Despite a recent survey by YouGov finding that almost 3 million young people in the UK are being harmed or at risk of being harmed by gambling, the government and the EFL maintain that there is no evidence of a causal link between gambling sponsorship and problem gambling.



Nine out of twenty Premier League clubs have a betting company as their main sponsor, so we would see a lot of changes to kits across the league should the ban eventually be approved, as was the case in Spain at the start of this season. Will we see an influx of new crypto sponsors in that case? Probably.

Only 3 La Liga Teams Left Without Shirt Sponsor After Betting Ads Ban

Would you like to see betting companies banned from appearing on Premier League kits? Comment below.
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