Inter Milan to Have New Main Sponsor When Serie A Restarts?

Dec 6, 2022

by Chris

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On January 4, 2022, Inter Milan will have their first Serie A game after the 2022 World Cup break, against leaders Napoli. According to reports from Italy, the club want to have a new main sponsor on the kit by then at the latest.

Inter's Women's and Youth teams removed the DigitalBits logo

Inter Milan DigitalBits Kit Deal

All of these sponsors are "fantasy".

Inter Milan signed a three-year main sponsorship deal with cryptocurrency company DigitalBits. However, DigitalBits did not make any payments to Inter Milan in the 2022-2023 season.

Income 0 Euro: DigitalBits failed to make all agreed payments for the 22-23 season

The Inter DigitalBits main sponsor deal is worth Euro 80 million over three years (€24 million due for 2022/2023, €26 million due for 2023/2024, and €30 million due for 2024/2025), plus possible bonuses. This has been revealed in Inter's latest quarterly figures.

DigitalBits did not pay the first two installments for a total amount of €16 million (of which the first one for €8M issued in June 2022 and the second one for €8M issued in October 2022).

Inter Milan to Have Chinese Main Sponsor?

According to the Turin-based newspaper Tuttosport, the Nerazzurri board discussed the shirt sponsorship situation as one of the main items on the agenda in a meeting on 29 November 2022.

No names of possible new sponsors have been leaked yet

Milan-based newspaper Gazzetta dello Sport reports that the board is probing the Chinese market for the possibility of a new shirt sponsor.

There have been no names of possible new Inter Milan sponsors revealed yet. Inter Milan fan and graphic designer @rupertalbe imagined how Inter's 22-23 home kit would look with different sponsors - Moncler, eFootball, Hisense, as well as two "in-house" sponsors.

Embed from Getty Images

A decision on a new sponsor to replace DigitalBits is expected in the near future.

In case Inter find no main sponsor, it remains to be seen if the club will play without a sponsor logo, or even continue with DigitalBits on the front (just as the Men's team did in the whole 22-23 season so far).

Pirelli, Moncler, Hisense, or another brand (we could also think about Nike)? Which company would you like to become Inter’s new main sponsor? Let us know in the comment below.