All-New La Liga 23-24 Kit Font Released - Includes Team Crest, Border & Ventilation Pattern (Only For Some Teams)
Jun 18, 2023, by Chris
Update: The all-new La Liga 2023-2024 kit typeface has some extra features not visible in the previous pictures. Like in the seasons before, the new LaLiga 23-24 kit font includes each team crest, plus there is also a border. Oddly, the ventilation pattern is only there for Barcelona and not Real Sociedad.
2023-2024 LaLiga Font - Real Life Pictures - Includes Team Crest
Barcelona's 23-24 Champions League kit typeface is the same as in previous seasons. Gavi has no shirt number yet.
LaLiga Announce Deal With Industry Giants Avery Dennison
Meanwhile, LaLiga announced a deal with Avery Dennison to supply new league-wide LaLiga badge. Avery Dennison already make LaLiga's font - they are also the official supplier of the English Premier League.
Real Madrid Do Not Sell 23-24 LaLiga Kit Font
Oddly, Spanish giants Real Madrid are not selling the streamlined La Liga football kit typeface. Instead, they only offer their custom kit font, also with LaLiga badges. This already has been the case in previous seasons - Real Madrid will, of course, wear the new La Liga kit font in 23-24 season La Liga matches.
What makes this particularly strange is that Real Madrid also have a deal with Avery Dennison for their custom kit font. It remains to be seen if Madrid anytime will also sell the LaLiga kit font.
Update: Confirming our exclusive leak, the all-new LaLiga 2023-2024 football kit font is available with the new Real Sociedad 23-24 home kit. La Liga did not yet officially communicate the launch of new 23-24 La Liga jersey typeface yet. There is no club badge at the bottom, at least in the club's online store images.
La Liga 2023-2024 Kit Typeface x Real Sociedad
Update: We have created more examples of how the new La Liga 2023-2024 kit looks with some of the league's most popular and well-known curret and past players players, including Kroos, Beckham and Zidane.
Update: We can showcase some of the name sets we would see in the 2023-2024 La Liga season. Please note that the numbers are set to include each team's logo (or LaLiga's logo). We also created a fictional Messi No. 10 2023-2024 LaLiga font.
The new La Liga 23-24 kit font replaces the one that was launched in 2017 and will be a part of La Liga's overall rebrand. We expect the new font to be used for several years by all La Liga teams for their kits.
La Liga 23-24 Kit Typeface
Check out the La Liga 2023-24 font for all La Liga teams' football shirts below.
La Liga's 2023-24 kit font is totally different from the previous typeface. It has a more dynamic, edgy look, and comes without that odd 3d effect.
Indeed, the La Liga 2023-24 jersey font has the same font typeface as the official La Liga logo. It also reminds us of the special El Clásico logo launched in the Fall of 2021.
The La Liga 23-24 font is available from July 2023.
La Liga 23-24 Kit Numbers
La Liga 23-24 Kit Letters
Better than the old font? Do you like the new La Liga 2023 kit typeface? Let us know in the comments below.
No Betting Ban in Championship: West Ham Keeps Boyle Sports as 26-27 Kit Sponsor Following Relegation
Following their relegation to the Championship, West Ham United have officially confirmed that Boyle Sports will continue as their front-of-shirt sponsor for the 2026-27 season.
The betting company's logo will feature on the men's and women's home, away, third, and training kits, a move made possible because the English Football League does not currently enforce the Premier League's restrictions on gambling sponsors.
The continuation of the partnership, which was valued at around £12 million last season, comes after talks with the Tourism Authority of Thailand regarding an "Amazing Thailand" sponsorship collapsed due to the club's drop from the top flight.
Tochigi SC 26-27 Kits Released
Japanese J3 League club Tochigi SC and their kit supplier Athleta have officially revealed the team's new kits for the 2026-27 season.
The Athleta Tochigi SC 2026-27 shirts feature a bespoke design centered around a pattern of multiple overlapping 'T' lines. According to the club, this graphic symbolizes the trajectory of accumulated challenges and forward progress, ultimately forming a strong upward arrow that represents their push for promotion back to the J2 League.
The Tochigi SC 2026-27 uniforms will be available to purchase starting July 1, 2026, via the club's official online store and the local furusato nozei tax donation program.
Helmond Sport 26-27 Home Kit Released
Dutch Eerste Divisie side Helmond Sport have unveiled their new home kit for the 2026-27 season. The new shirt is made by Saller.
The Helmond Sport 2026-27 home shirt is launched under the slogan "De rode draad die ons verbindt" (The red thread that connects us). According to the club, the design is meant to be more than just a football shirt, aiming to tell the story of the supporters and their enduring connection to the team.
Fans will be able to pre-order the new Saller Helmond Sport 2026-27 home kit starting from July 1.
Manuel Neuer's 2026 World Cup Kits Feature Different Match Detail Placements
During Germany's 2026 World Cup campaign, goalkeeper Manuel Neuer wore shirts with three distinct match detail placements across his four appearances. The 40-year-old's Adidas kits featured unusual variations in where the opponent, date, and venue text was printed.
In the first two group stage matches, Neuer's blue goalkeeper shirt displayed the match details in the standard central position on the chest. For the final group game against Ecuador, the text on his pink kit was moved underneath the German national team crest. This adjustment was reportedly made to align with the outfield players' shirts, which featured the match details under the Adidas Trefoil logo to balance the chest layout.
A third variation appeared in the Round of 32 against Paraguay. On Neuer's yellow shirt, the match details were placed directly underneath the Adidas logo on the right side of the chest. This final unique placement marked Neuer's last World Cup appearance, as Germany was eliminated following a 3-4 defeat.
Huge thanks to Jersey Story for the observation and collage.
Ajax 26-27 Home Kit Release Date Announced
Ajax has officially announced that their new Adidas 2026-27 home kit will be revealed on July 2, 2026.
The Dutch club shared a teaser on social media featuring a red graphic with the Ajax and Adidas logos alongside the upcoming release date and the caption "Home is coming."
Official pictures of the classic red and white Ajax 2026-27 home shirt were widely leaked earlier in May.
