No More Nike - Puma Announces Portugal Kit Deal
- New Kit Deal: Puma has secured a deal to become Portugal's kit provider, ending Nike's 27-year partnership.
- Contract Start: The Puma Portugal contract will begin in January 2025, with the first kit launching soon after.
- Nike's End: Nike's long-standing partnership with Portugal, including outfitting stars like Ronaldo, was broken by Puma's offer.
Update: After a long wait, Puma has officially announced a new kit deal with Portugal, ending the 27-year Nike Portugal era.
Bem-vindos a Bordo 🇵🇹⁰⁰Portugal, you’ve got company 🐾 The PUMA Cat is everywhere – trams, streets, corners you didn’t even know existed. The whole country’s feeling it, and it’s clear the best is yet to come:
— PUMA (@PUMA) November 27, 2024
06.01.25 👀 pic.twitter.com/kExtgUAK4p
In the announcement video, Puma also teased that the first Puma Portugal kit will be launched on 6 January 2025.
Puma Becomes Portugal Kit Maker From 2025
The Puma Portugal contract will start in January 2025, when the connection to the North American brand ends.
Nike, the sports brand of choice for the Portuguese team for since 1997, has been unable to match the irresistible offer presented by Puma. This break in their long-standing partnership holds significance, considering that Nike has been have brand dressing Cristiano Ronaldo, the iconic Portuguese star who continues to lead the team under Roberto Martínez.
Puma's Irresistible Offer Secures Deal with Portugal, Breaking Nike's Two-Decade Partnership
Since the inception of their agreement in 1997, Nike have outfitted renowned players such as Figo, Deco, Quaresma, Simao, and Cristiano Ronaldo during various periods.
Adidas made Portugal's kits from 1978 until 1994
Puma x Portugal Kit Deal - KEY FACTS:
- Puma will replace Nike as the sponsor for the Portugal national football team
- The decision breaks Nike's two-decade partnership with the team
- Puma Portugal kit deal valid from 2025
- Nike to make Portugal Euro 2024 kits, Puma to release first Portugal kits in early 2025
Check out classic Portugal kits on Football Kit Archive
The first-ever Puma Portugal football kits will be launched in early 2025.
What's your verdict on Puma replacing Nike as Portugal's kit maker? Comment below.
Vintage Football Shirts
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2000/01 Everton Gerrard #1 GK Shirt (M) Puma
2003/05 Benfica GK Shirt (M) Adidas
2016/17 Club America *Centenary* Home Shirt (S) Nike
2021/22 UNAM Pumas GK Shirt (S) Nike
