Next Team After Inter Milan: Union Berlin Announce Paramount+ Main Kit Sponsor Deal
Jul 21, 2023, by Pat
In preparation for their upcoming season, German Bundesliga club 1. FC Union Berlin have announced that streaming service "Paramount+" will be their new main sponsor.
Union Berlin Paramount+ Kit Deal
According to German newspaper BILD, Paramount+ pays around five million euros annually as the main sponsor of the Eisernen.
The Paramount+ logo will now be featured prominently on the team's jerseys in all competitions, including the Champions League, where the logo was seen on Inter Milan jerseys in the previous season's final.
"With Paramount+, we have been able to win a renowned international partner for us, with whom we would like to continue the successful path of recent years. We are very much looking forward to the cooperation and of course to the iconic logo on our new jerseys," said Jan Boysen, Managing Director Marketing and Sales of 1. FC Union Berlin.
Union Berlin x Paramount+ Kit Deal - Key Facts:
- 1. FC Union Berlin have announced "Paramount+" as their new main sponsor.
- Deal valid 5 million euros/year
- The logo will be featured on the front of the team jerseys in all competitions.
Premier League have blocked Chelsea's proposed sponsorship deal with Paramount Plus over broadcast partner concerns.
What do you think about the new sponsorship deal for 1. FC Union Berlin? Let us know in the comments below.
Chattanooga Red Wolves Reveal Vibrant Hispanic Heritage Pre-Match Shirt
USL League One club Chattanooga Red Wolves SC have unveiled a striking special-edition warm-up top in celebration of Hispanic Heritage Month. Worn ahead of the club's annual Hispanic Heritage Night celebrations, the design pays homage to the rich cultural contributions and traditions of the Hispanic and Latino communities within the local area and across the sport.
Set against an off-white base, the standout feature of the shirt is a massive howling wolf graphic across the front. The silhouette of the club's emblem is brought to life through intricate Mesoamerican and folk art motifs, filled with vibrant shades of teal, red, yellow, orange, and violet. Matching cultural diamond patterns run down the red side panels, while the sleeve cuffs are detailed with horizontal sequences representing various Latin American flags.
The reverse side continues the celebratory theme with a sun wheel and mythological fauna gracing the upper back. Centered below is the club's rallying cry, "DALE LOBOS," printed in a bold red textured font and framed by geometric borders.
US Cremonese 26-27 Third Kit Released
Italian club US Cremonese and technical sponsor Acerbis have officially unveiled their new third kit for the 2026-27 campaign. Designed by Cremona native Carlo Enrico Bonvicini, the jersey is built around a deep navy base enhanced by an alternating pattern of glossy and matte tonal pinstripes for subtle depth.
Elegant golden trim outlines the classic polo collar and sleeve cuffs, complemented by monochrome gold sponsor branding and a reimagined two-tone club crest that references 1980s and 1990s iconography alongside the historical Giovanni Baldesio legend.
