Banned From 2026, But at Least 7 Premier League Teams Have Betting Main Kit Sponsor in 23-24 Season
Aug 8, 2023, by Chris
In April 2023, Premier League have decided to ban betting front-of-shirt sponsors from 2026. However, this does not stop teams to get in the maximum money from betting main sponsors before the ban comes into effect.
Betting Sponsors in 23-24 Premier League Season
Seven Premier League teams are having betting main kit sponsors in the 23-24 season. In addition, all Premier League teams have betting partners.
Interestingly, no company is on the front of two teams in the 23-24 Premier League season. The betting sponsors are also mainly "unknown" betting companies, with the exception of Betway x West Ham.
Chelsea were rumored to sign with Stake, Nottingham have no sponsor yet.
However, change is on the horizon, but only a light one. Premier League clubs have agreed to ban match-day front-of-shirt sponsorship deals with gambling companies from the summer of 2026, following similar bans in Serie A and La Liga.
Despite this, some feel that the ban doesn't go far enough, and that there should be a complete prohibition on gambling sponsorship in football. Currently, Chelsea, Nottingham, and Sheffield United are the only Premier League teams without a main sponsor, and could still sign with a betting company.
Betting Main Shirt Sponsors in Top 5 Leagues
🔴 Seven Premier League clubs currently have betting sponsors
🔴 Premier League clubs will ban match-day front-of-shirt sponsorship deals with gambling companies from 2026-27
🔴 Banning gambling sponsorships in football is already in place in Italy's Serie A and Spain's La Liga
🔴 Germany's first division has no betting main kit sponsors, and Montpellier are the only team in France's Ligue 1 with one
🔴 Chelsea, Nottingham, and Sheffield United are the only Premier League teams without a main sponsor yet.
Is it time for football to completely ban gambling sponsorship? Let us know in the comments below.
Newell's Old Boys 26-27 Third Kit Released
Argentine Primera División club Newell's Old Boys, the boyhood club of Lionel Messi, have officially unveiled the 2026 third kit. Made by Aifit, the new shirt was launched under the theme "Fuego Leproso" ("Leper Fire") alongside the campaign slogan "No es el color, es lo que llevamos adentro" ("It's not the color, it's what we carry inside").
The Aifit Newell's Old Boys 2026 third shirt features a striking half-and-half design, combining a bright red left side with a darker burgundy right side. A black V-neck collar with red and white detailing provides a sharp contrast, while black logos further enhance the bold look inspired by the club's iconic colours.
What do you think of the new Newell's Old Boys 2026-27 third kit? Let us know your thoughts in the comments below.
Sporting Gijón 26-27 Away Kit Revealed
The new Sporting Gijón 26-27 away kit has been officially revealed. Made by new local supplier Siroko, it will be worn in the 26-27 La Liga 2 campaign.
Following the launch of the club's home kit on July 18, the Sporting Gijón 26-27 away kit represents the second release in the club's new partnership with Gijón-based brand Siroko. The supplier, which announced its partnership with the club in June 2026, has positioned itself as the true 'CASA' (home) brand for Sporting, emphasizing a strong local identity.
The Siroko Sporting Gijón 26-27 away shirt introduces a bespoke look for the Asturian side, completely taking over from previous supplier Puma. Multiple images of the new alternate uniform give fans a comprehensive look at the fresh aesthetic, which features custom details tailored to the club and Siroko's modern design approach.
No More Uhlsport: Erreà Austria Lustenau 26-27 Home Kit Released
The new SC Austria Lustenau home kit for the 26-27 season has been officially released. Made by Erreà, it is the first shirt of a new technical partnership between the Italian sportswear brand and the Austrian club, which officially begins with the 2026-2027 campaign.
The Erreà SC Austria Lustenau 26-27 home shirt introduces a bespoke design tailored to the club's historical identity. While retaining the traditional team aesthetic, the new kit incorporates contemporary styling that focuses on quality, sustainability, and European production, in line with the brand's shared vision for the team.
The SC Austria Lustenau 26-27 home kit sets the tone for the upcoming season in Austrian professional football. The new Erreà partnership replaces the club's previous kit deal and will see the brand supply all official matchwear moving forward.
Al Ain 26-27 Kits Released
The Al Ain 26-27 kits have been officially released by Nike. The United Arab Emirates club announced their new jerseys for the upcoming 26-27 season on July 22, 2026, revealing the designs through a promotional video and a series of images on their official social media channels.
Made by Nike, the new Al Ain 26-27 strips will be worn throughout the club's domestic and international campaigns. The launch confirms the continuation of the team's partnership with the sportswear brand, equipping the squad with updated kits for the new season.
Marine AFC 26-27 Away Kit Released
English National League North side Marine AFC have officially launched their new 26-27 away kit. Made by Malooka, the new away strip made its on-pitch debut on July 21 during a pre-season match against Prescot Cables.
The Malooka Marine AFC 26-27 away shirt is now available to purchase online through the club's official web store. Retail prices are set at £40 for adult sizes and £35 for children's sizes. In-store availability for the kit will begin on Saturday, July 25.
Manchester United 26-27 Away Pre-Match Shirt Released
Alongside the away kit, Manchester United have officially unveiled their new 2026/27 away pre-match jersey.
The new Manchester United 26-27 away pre-match shirt takes inspiration directly from the colors of the new away kit. It features an eye-catching graphic pattern that incorporates custom wording throughout the design, offering a unique look while maintaining a cohesive color scheme with the away uniform.
The new Adidas Manchester United 26-27 away pre-match shirt is available from 22 July, alongside the official launch of the club's 26-27 away kit.