Worse Than Jeep on Home, Better on Third? Juventus Women Announce Fem Shirt Sponsor Deal
Sep 6, 2023, by Chris
Juventus Women have announced Women's news platform Fem as their official shirt sponsor for the upcoming 2023-24 season.
Fem, which is part of the GEDI Group, is an online forum that caters to women's interests such as news, fashion, relationships and wellbeing, and from now, also women's football.
Juventus Women x Fem Shirt Sponsor Deal
The Juventus shirt will feature the website's logo on the home, away, third and training kits for the campaign in Serie A and the Women’s Champions League.
The red logo breaks the color scheme of the home kit
While the logo features an unfitting red on the home kit, it is more friendly for the away kit. There is no info on how it will look on the away kit yet.
We have created two mock-ups of how it could look in more kit-friendly colors - a yellow one plus a black one.
The website's general manager, Daria Bernardoni, said that the partnership with Juventus will allow Fem to tell the stories of female athletes who share their passion but face daily challenges in sport and in life.
In addition to the presence of Fem's logo on Juventus Women's shirts, an in-depth hub filled with news, videos and special content will be available on the website.
More than two weeks after the announcement, it is still not possible to buy the kits
The Adidas Juventus 23-24 kits with the new FEM Women's sponsor are not available to buy, despite the announcement having been made already more than two weeks ago.
Check out all Juve kits on Football Kit Archive
What's your verdict on Juve's Women's sponsor and the sponsor being red on the home kit? Comment below.
FC Midtjylland 26-27 Home & Away Kits Released
FC Midtjylland and Puma have released the club's new home and away kits for the 26-27 season. The designs are deeply inspired by the club's core values and mentality, encapsulated in the motto "Heart. Head. Heath." (Hjertet, Hovedet, Heden).
The Puma FC Midtjylland 26-27 home jersey features a black base accompanied by elegant red lines. These lines form three tracks that symbolize the three pillars of the club's identity. On the back, a newly redesigned wolf icon makes its debut, alongside the word "MIDTJYLLAND" printed at the bottom hem to mark the club's origins.
Standing in sharp contrast, the Puma FC Midtjylland 26-27 away jersey utilizes a white base with thin grey stripes. The away shirt is accented with bold red and black contrasting details around the collar and sleeves. It carries over the same wolf icon and text detailing on the reverse, with both kits utilizing the club's bespoke attack-font for the player names and numbers.
RCD Mallorca 26-27 Away & Third Kits Revealed
Nike and RCD Mallorca have presented the club's new third for the 26-27 season, completing the team's set of alternative uniforms.
The Nike RCD Mallorca 26-27 third shirt features a combination of sky blue, white, and navy. The design incorporates a streamlined graphic pattern that aligns with several other Nike templates used for the current campaign. Together, these kits provide Mallorca with two distinct visual identities for their matches away from home.
FC Nordsjælland 26-27 Home Kit Released
The new FC Nordsjælland home kit for the 26-27 season has been officially released. Made by Nike, the latest jersey introduces a vibrant look for the Danish club, which is part of the Right to Dream community, ahead of their upcoming campaign.
The Nike FC Nordsjælland 26-27 home shirt features the club's traditional color palette, combining a red base with yellow accents. Launched under the tagline "Ready for the big stage," the design brings a clean and modern aesthetic to the team's recognizable identity.
