PSV 26-27 Third Kit Design Revealed - Earliest Reveal Ever?
- Early Reveal: PSV revealed their 2026-2027 third kit design, chosen from a fan contest, two years ahead of its retail launch, an unusual decision compared to other clubs.
- Kit Design: The winning design, by Dirk van Gaal, features a navy base with turquoise logos and incorporates symbols of the club, Eindhoven, and Philips.
- Retail Launch: The Puma-made third kit is not scheduled to be sold until the summer of 2026.
In March 2024, Dutch club PSV and its supplier Puma launched a contest to design the third jersey for the 2026-2027 season. Now, out of big surprise, PSV has already revealed which kit won the contest - two years ahead of its being sold.
It is an unusual decision by PSV to already reveal the design two years ahead of the launch
It is an unusual decision by PSV to already reveal the design today. Most other clubs like Dortmund who had done kit contests waited for the retail launch of the kit to announce which design won. We do not know what led PSV to reveall it already today.
PSV 26-27 Third Kit
This is the new Puma PSV third shirt for 2026-2027.
The Puma PSV Eindhoven 2026-27 third jersey has been designed by Dirk van Gaal. It combines a navy base with turquoise blue logos.
What makes the Puma PSV Eindhoven 2026-2027 third jersey bespoke is tonal with symbols of the club, the city of Eindhoven, and, oddly, also the team's founder, famous company Philips. It remains to be seen if this will have to be changed due to kit regulations.
En de winnaar is... 🥁
— PSV (@PSV) August 7, 2024
In het seizoen 2026-2027 spelen we in dit derde shirt, ontworpen door Dirk van Gaal! 👕🎨#PSVxPUMA pic.twitter.com/oYXUb5U9IO
PSV 2026-2027 Third Kit - Contenders
Check out all Philips SV kits on Football Kit Archive
The Puma PSV Eindhoven 26-27 third jersey will be sold not before summer 2026 - almost two years from today.
Made by Puma, designed by a fan. What's your verdict on Philips SV's third kit and its early reveal? Comment below.
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