Vodafone to Borussia Dortmund? Talks Confirmed as BVB Seeks New Main Kit Sponsor for 2025-26
- New Main Sponsor Sought: Borussia Dortmund's current shirt sponsorship deals with 1&1 and Evonik expire in June 2025, requiring a new main kit sponsor for the 2025-26 season.
- Vodafone in Talks: Telecommunications company Vodafone has held confirmed discussions with Borussia Dortmund regarding the main shirt sponsorship.
- Other Potential Sponsors: Besides Vodafone, at least one other potential sponsor, reportedly from the real estate industry, is also being considered by the club.
The race to become Borussia Dortmund's main shirt sponsor from the 2025-26 season has intensified, with a fresh report from local newspaper Ruhrnachrichten, confirming our report that telecommunications giant Vodafone has indeed held talks with the Bundesliga club.
BVB to Get New Kit Sponsor for 25-26 Season?
LEG Immobilien is just an example of a real estate company - very speculative.
Borussia Dortmund's current dual-sponsorship deals with 1&1 (Bundesliga kits) and Evonik (Cup and European kits) are set to expire on June 30, 2025. These innovative deals have reportedly earned BVB up to €40 million annually.
According to German outlet Ruhr Nachrichten, discussions between BVB and Vodafone have taken place, signaling serious interest from the Düsseldorf-based company. Vodafone previously sponsored Manchester United.
Evonik: The long-standing partner (since 2006) is reportedly keen to continue its relationship, viewing it as a "grown partnership" and looking to leverage BVB's global reach, also with the upcoming Club World Cup (which Evonik will sponsor nevertheless, probably).
1&1: The future with 1&1, BVB's Bundesliga shirt sponsor since 2020, is very unclear. While an option to extend was reportedly not taken by company chief Ralph Dommermuth, this doesn't necessarily mean a definitive end to their involvement. Dommermuth has strong ties to BVB, with his wife on the supervisory board and his investment company holding over five percent of BVB shares.
Beyond Vodafone, at least one other potential sponsor, purportedly from the real estate industry, is also understood to be in contention.
BVB officials have stated they are "on the home stretch" regarding a decision
BVB officials have stated they are "on the home stretch" regarding a decision, with Managing Director Carsten Cramer leading the high-priority negotiations.
Stay tuned to Footy Headlines for more updates on this developing story.
What do you think? Would Vodafone be a good fit for Borussia Dortmund? Share your thoughts in the comments below.
