Messi Spotted in "Nike-Like" Sneakers, But There is a Twist
Sep 26, 2025, by Phan Tich Giay
- Messi's Sneaker Choice: Lionel Messi was seen in a viral video wearing Off-White sneakers, leading some to believe he was wearing Nike shoes.
- Sneakers mistaken for Nike: The Off-White 'Out Of Office' sneakers bear a resemblance to the Nike Jordan 1, causing confusion among fans.
- Sponsorship Agreement: Messi's choice of Off-White sneakers does not violate his Adidas sponsorship, as Off-White is a luxury fashion brand, not a direct performance competitor.
A viral video of Lionel Messi has sparked a debate among football fans online, with some criticizing the Adidas superstar for appearing to wear sneakers from the rival brand, Nike, while out for dinner with his family and the Suarez family.
Messi Spotted Wearing Off-White Sneakers
The sneakers worn by Messi in the video are the popular 'Out Of Office' model from the luxury streetwear brand Off-White.
From a distance, the Off-White 'Out Of Office' sneakers that Messi is wearing look very similar in appearance to the Nike Jordan 1. The shoe's design, particularly the arrow logo on the side, can be mistaken for the Nike Swoosh from a distance or in a blurry video.
This led to the confusion and criticism online from some fans who thought he was promoting a direct competitor to his lifelong sponsor, Adidas.
Not the First Time for Messi
In reality, this is nothing new for the Argentinian superstar. He has been spotted wearing various Off-White sneakers on numerous occasions over the years, as well as other luxury fashion brands.
Why It's Not a Problem for Adidas
que bizarro verlo a Messi usando Nike =\ pic.twitter.com/iT3uOTnVrR
— Noticias River Plate (@NoticiasRiver) September 23, 2025
So, is this a violation of his lifetime Adidas contract? The simple answer is no.
Athletes' sponsorship deals typically restrict them from wearing or promoting direct performance competitors (e.g., Nike, Puma). However, Off-White is classified as a luxury fashion and streetwear brand.
It does not operate in the same performance sportswear space as Adidas. Therefore, Messi wearing Off-White casually is perfectly acceptable and does not breach his sponsorship agreement.
It's a classic case of mistaken identity, but one that highlights the fine line athletes walk with their major endorsements.
What do you think of the situation? Do you like Messi's choice of sneakers? Let us know in the comments below.
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