Many National Team Kit Supplier Switches Coming After the 2026 World Cup
Jun 25, 2026, by Chris
- Germany's Historic Kit Change: Germany will end its decades-long partnership with Adidas after the 2026 World Cup, signing a lucrative, long-term agreement with Nike that will take effect in 2027.
- Multiple Teams Switch to Adidas: Croatia will notably switch from Nike to Adidas directly after the 2026 World Cup, with Poland, the Czech Republic, and Turkey also set to join Adidas as their kit supplier in 2027.
- Chile Partners with Marathon: The Chilean national team will transition from Adidas to the Ecuadorian sportswear brand Marathon starting January 2027, with the agreement running through the end of 2030 and including performance-based incentives.
Update: Following on our article, a nice infographic of the upcoming national team kit maker switches has been created by Chuyện Áo Đấu.
The international football landscape is set for a significant aesthetic shift following the 2026 World Cup, with several high-profile national teams having new shirt supplier deals.
National Team Kit Supplier Changes
The most historic change will undoubtedly be Germany's decision to leave Adidas in favor of Nike. After a decades-long partnership with their homegrown brand, the German Football Association finalized a lucrative, long-term agreement with the American sportswear giant that will officially take effect at the start of 2027.
In a notable reversal between the two major global brands, the Croatian national team is preparing to move in the exact opposite direction. Following a long partnership with Nike that produced many of their iconic modern checkered designs, Croatia will officially switch to Adidas directly after the 2026 World Cup (August). For Croatia, we already know the designs. Poland, the Czech Republic and Turkey are also all set to switch to Adidas in 2027.
Adidas Croatia 2026-27 Kits
The wave of post-World Cup supplier changes extends to South America as well, with the Chile national team set to part ways with Adidas. Starting in January 2027, the team will officially transition to the Ecuadorian sportswear brand Marathon in a new agreement scheduled to run through the end of 2030. This strategic move sees the Chilean Football Federation partnering with a prominent regional manufacturer for the next World Cup qualification cycle, complete with performance-based financial incentives.
Germany Signs Nike Kit Deal - 2027 Until End of 2034
The Nike Germany contract will take effect from 2027. This means that Germany will last wear Adidas kits at the 2026 World Cup and then Nike kits at Euro 2028 and and future tournaments.
Croatia Signs Adidas Kit Deal
Adidas will become the new kit supplier for Croatia starting in the summer of 2026, but only after the World Cup. This deal ends the partnership between Croatia and Nike, which has lasted for more than two decades (beginning in 2000 and set to conclude in the summer of 2026), marking a significant visual shift for one of the most recognizable teams in international football.
Poland to Leave Nike For Adidas
Poland has been wearing the Swoosh since 2009, making it one of Nike's longest-standing European partnerships. However, the current contract is set to expire later this year.
Turkey to Leave Nike for Adidas After 2026 World Cup
Turkey's long-standing partnership with Nike is coming to an end. After 23 years with the American brand, the Turkish national team will switch to Adidas following the conclusion of the 2026 World Cup.
Adidas Czech Republic Kit Deal
This upcoming agreement marks the end of one of the longest-running and most recognizable supplier partnerships in global football. The Football Association of the Czech Republic has decided to part ways with its only partner ever yet, allowing the Three Stripes to successfully swoop in and secure the rights to outfit the national squad for the foreseeable future.
Czech Republic to Leave Puma for Adidas After 33 Years
Marathon to Make Chile Kits From 2027
Under the terms of the new partnership, Marathon will reportedly pay the Chilean Football Federation an annual fee of 5 million USD. The contract also includes a performance-based incentive, featuring an undisclosed financial bonus if the national team successfully qualifies for the 2030 World Cup.
Chile to Leave Adidas for Marathon
Which of these confirmed 2027 national team kit supplier switches are you most excited to see on the pitch? Let us know in the comments below.
J.League x Pokémon: 60 Clubs, 60 Pokémon
The J.League has announced one of its most creative collaboration yet, teaming up with Pokémon for the 'Pokémon J.League Fest 'EVOLUTION!'' campaign ahead of the 2026-27 season.
All 60 clubs across J1, J2 and J3 have been paired with their own Pokémon, with the campaign following each Pokémon's evolution throughout the season across official artwork, graphics and promotional content.
The collaboration also celebrates 30 years of Pokémon (1996-2026) while building excitement for the new J.League campaign, which kicks off on 7 August.
Fans attending matches will receive one of one million exclusive EVO BAGs, each featuring Pikachu alongside the home club's partner Pokémon.
This isn't the first crossover between the two either. Back in 2014, the J.League and Pokémon launched the Family Join Days campaign, where young supporters received exclusive Pikachu trading cards at stadiums.
If your favorite club could be paired with any Pokémon, which one would you choose? Let us know in the comments below.
Hoffenheim Call Out Twitter Accounts Promoting Fake Kits
German club TSG Hoffenheim has taken a humorous approach to address a growing trend on social media involving the promotion of counterfeit football shirts. The club's official account posted a sarcastic message mimicking the exact language used by accounts that advertise fake kits. The post claimed to have found a really cool site for authentic shirts of top quality and insisted the endorsement was entirely voluntary, before directing users to a link in the replies.
Instead of linking to a counterfeit retailer, Hoffenheim's reply simply provided the URL to their official club shop. The joke directly targets a widespread practice on social media where various football-focused accounts promote unauthorized replica stores. In exchange for posting these scripted advertisements, the account owners typically receive a small number of free fake kits, valued at around 35 Euros, rather than monetary compensation.
1. FC Nürnberg 26-27 Home Kit Leaked - Official Pictures
The first real pictures of the 1. FC Nürnberg 2026-27 home kit have been leaked online by @Bundesleaker. Made by Adidas, the new FC Nürnberg 2026-27 home jersey will be worn in the UPCOMING 2. Bundesliga season.
Iwate Grulla Morioka 26-27 Home, Away & Goalkeeper Kits Released
Japan Football League team Iwate Grulla Morioka have unveiled new kit collection for 2026-27 season. The designs are made by famous English brand Umbro.
The four kits share two different templates: The white home kit and pink goalkeeper home kit features 3-D diagonal graphic with gradient effect, whereas the red away kit and yellow goalkeeper away kit use outlined stripes along with black and white details.
What do you think of Iwate Grulla Morioka 2026-27 kits? Leave your thoughts in the comments below.
Koper FC 26-27 Home, Away & Third Kits Released
Slovenian PrvaLiga runners-up Koper FC have introduced their three new kits for 2026-27 season, partner with Macron for the 7th consecutive season.
The home kit featuring a striking yellow base with liquid-like pattern and blue trims. The same design is applied for the third kit, using black and gold as its colorway.
The away kit, on the other hand, uses a reverse pallete compared to the home kit, adding the city's skyline graphic across the chest.
What do you think of Koper FC 2026-27 kits? Leave your thoughts in the comments below.