Chelsea Announce Sokin Sleeve Sponsor Deal
- New Sponsorship Deal Announced: Chelsea Football Club has officially partnered with global fintech company Sokin in a multi-year agreement.
- Sokin's Partnership Role: Sokin will serve as a Principal Partner and the Official Business Payments and FX Partner across all Chelsea teams, with its branding featured on the sleeves of the men's, women's, and academy kits starting in the 2026-27 season.
- On-Pitch Debut: The new Sokin sleeve sponsor is scheduled to debut on the men's first team's kits on Saturday, October 24, during Chelsea's match against Tottenham Hotspur at Stamford Bridge.
Chelsea Football Club has officially announced a multi-year partnership with global fintech and embedded finance company Sokin. Under the agreement, the London-based payments firm becomes a Principal Partner as well as the club's Official Business Payments and FX Partner across the men's, women's, and academy setups.
Chelsea 26-27 Sleeve Sponsor
As part of the collaboration, Sokin's branding will feature on the sleeves of Chelsea's home, away, and third kits starting in the 2026-27 season.
The new sleeve sponsor is set to make its on-pitch debut with the men's first team on Saturday, October 24, when Chelsea host rivals Tottenham Hotspur at Stamford Bridge.
Sokin processes more than $11 billion annually across more than 170 countries.