Nike Sells Barcelona 26-27 Third Kit With 'Wrongly Curved' Names - Quickly Fixed
- Printing Blunder: Nike's official online store displayed the new FC Barcelona 26-27 third kit with player names dramatically curved in a semi-circle, contrary to the club's design guidelines for a straight horizontal alignment.
- Error Origin: The mistake likely originated in Nike's automated digital rendering system or customisation generator, where an unwanted curved text warp was mistakenly enabled for pre-customized player shirts.
- Swift Correction: Nike promptly identified and corrected the error, updating product pages and customization previews to accurately display player names printed horizontally, as originally intended.
Nike appears to have run into another bizarre printing and rendering blunder on its official store. The Swoosh's online product pages show the new FC Barcelona 26-27 third kit customized with curved player names.
Nike Barcelona 26-27 Third Kit Font Error
This picture shows the error on Nike's official store alongside the correct version.
On the official Nike online store, product imagery for the customized Lamine Yamal 26-27 Match third shirt showed the player's name dramatically arched in a steep semi-circle over the number 10. However, the club's official typography guidelines and 3D renders show that the nameset is designed to sit straight horizontally across the upper back.
For the 26-27 campaign, Nike and Barcelona introduced distinct bespoke typefaces across each of the club's kits for cup competitions, with the turquoise third kit receiving a blocky, 1990s-inspired geometric font.
The error appears to have originated in Nike's automated digital rendering system or customisation generator, where an unwanted curved text warp was mistakenly enabled for pre-customized player shirts.
Fortunately, Nike noticed the mistake and corrected the store assets swiftly. Product pages and customization previews, such as Nike's "Customise" module showing players like Rodrigo, now accurately display names printed horizontally in their intended alignment.
It is currently unclear whether Nike's web shop is simply suffering from a digital mockup bug or if the automated printing machines will actually press jerseys with the distorted arch.
What do you make of the curved printing on Nike's Barcelona 26-27 third shirt? Let us know in the comments below.