Santos

Santos FC have officially confirmed Brazilian digital bank Agibank as their new front-of-shirt sponsor for the remainder of the 2026 season. The short-term agreement covers the final eight rounds of the Brasileirão and sees the financial institution take over the prime advertising slot on the club's Umbro shirts.

The swift move comes after Santos were forced to suspend their sponsorship deal with betting company Novibet following the Brazilian federal government's Provisional Measure, which introduced a nationwide ban on sports betting operations and advertising. Santos are the second major Brazilian club to find an immediate replacement after the government decree, following Corinthians' recent short-term agreement with Shopee.

Agibank makes its debut on Santos' jerseys this Sunday, October 18, when the team faces Fluminense at the Maracanã. The deal marks Agibank's return to football sponsorship after more than eight years away.

Lionel Messi, Cristiano Ronaldo, and Pelé are three football legends whose personal or brand logos have appeared on official match jerseys, replacing the kit manufacturer's logo.

For Messi, the "M" logo adorned a special farewell collection kit that tribute his final international appearance for Argentina.

For Ronaldo, the CR7 logo graced Sporting CP’s 23-24 third kit to mark the 20th anniversary of the José Alvalade Stadium's inauguration, the very venue where his performance in a celebratory friendly against Manchester United caught the eye of Sir Alex Ferguson.

For Pelé, Santos replaced the Umbro logo with the official Pelé Brand logo during their match against Atlético Mineiro in April 2026. The occasion marked the beginning of a global partnership between Santos, Umbro, Pelé Brand, and NR Sports, aimed at celebrating and preserving the Brazilian legend's legacy.

Big thanks to @whatthekit_x for spotting and create the collage.

Santos FC and Adidas have officially confirmed a major agreement that will see the German sportswear giant become the club's official kit supplier starting in the 2028 season. The six-year partnership, running through 2033, marks the third collaboration between both parties following previous stints in 1980–1981 and 1984–1988. Long-time partner Umbro will continue to manufacture the team's kits until its current contract expires at the end of 2027, with Santos opting for Adidas due to expanded global marketing, superior commercial terms, and international distribution across approximately 120 Adidas flagship stores across the Americas, Europe, and Asia.

Santos FC have officially confirmed Brazilian digital bank Agibank as their new front-of-shirt sponsor for the remainder of the 2026 season. The short-term agreement covers the final eight rounds of the Brasileirão and sees the financial institution take over the prime advertising slot on the club's Umbro shirts.

The swift move comes after Santos were forced to suspend their sponsorship deal with betting company Novibet following the Brazilian federal government's Provisional Measure, which introduced a nationwide ban on sports betting operations and advertising. Santos are the second major Brazilian club to find an immediate replacement after the government decree, following Corinthians' recent short-term agreement with Shopee.

Agibank makes its debut on Santos' jerseys this Sunday, October 18, when the team faces Fluminense at the Maracanã. The deal marks Agibank's return to football sponsorship after more than eight years away.

Lionel Messi, Cristiano Ronaldo, and Pelé are three football legends whose personal or brand logos have appeared on official match jerseys, replacing the kit manufacturer's logo.

For Messi, the "M" logo adorned a special farewell collection kit that tribute his final international appearance for Argentina.

For Ronaldo, the CR7 logo graced Sporting CP’s 23-24 third kit to mark the 20th anniversary of the José Alvalade Stadium's inauguration, the very venue where his performance in a celebratory friendly against Manchester United caught the eye of Sir Alex Ferguson.

For Pelé, Santos replaced the Umbro logo with the official Pelé Brand logo during their match against Atlético Mineiro in April 2026. The occasion marked the beginning of a global partnership between Santos, Umbro, Pelé Brand, and NR Sports, aimed at celebrating and preserving the Brazilian legend's legacy.

Big thanks to @whatthekit_x for spotting and create the collage.

Santos FC and Adidas have officially confirmed a major agreement that will see the German sportswear giant become the club's official kit supplier starting in the 2028 season. The six-year partnership, running through 2033, marks the third collaboration between both parties following previous stints in 1980–1981 and 1984–1988. Long-time partner Umbro will continue to manufacture the team's kits until its current contract expires at the end of 2027, with Santos opting for Adidas due to expanded global marketing, superior commercial terms, and international distribution across approximately 120 Adidas flagship stores across the Americas, Europe, and Asia.

Adidas has submitted a formal, binding proposal to Santos FC to become the Brazilian club's new official kit supplier. The German brand is offering a six-year agreement that would see the Three Stripes return to the Vila Belmiro club for the first time since the 1980s. Santos had previously been in advanced renewal negotiations with long-term partner Umbro, but Adidas' aggressive move has drastically altered the club's plans. Huge thanks to Mantos do Futebol for the image.

The proposal tabled by Adidas is understood to be considerably more lucrative than Umbro's current contract, which pays a minimum annual guarantee of R$ 2.5 million in addition to equipment and royalties. A major cornerstone of the Adidas bid is global distribution, with the brand pledging to stock official Santos merchandise in roughly 120 flagship and concept stores worldwide across Brazil, Europe, the United States, and Asia. The project could also pave the way for international collaborations involving the Pelé brand.

Umbro has been notified of the proposal and holds a contractual window allowing them to match the terms. If the British manufacturer cannot meet the financial and distribution scope of the offer, Santos is widely expected to sign with Adidas. The partnership is projected to commence in 2028 following the expiration of Umbro's deal in December 2027, although an earlier start in 2027 has not been entirely ruled out if an early release agreement can be reached.

Santos FC and Umbro have officially unveiled the club's new third kit for the 26-27 season. Taking inspiration from the iconic 1997 campaign, the new jersey pays tribute to a defining era in Peixe history while celebrating the unwavering resilience, spirit, and dedication of the club's fanbase.

The Umbro Santos 2026-27 third shirt is black and features a subtle jacquard weave alternating between matte and glossy finishes across the fabric. A 1997-inspired retro collar incorporates white trim with striped detailing, complemented by white piping along the raglan shoulder seams. The chest displays an updated rendition of the 1997 club crest alongside Umbro's classic double diamond branding.

Completing the bespoke design are dedicated details paying homage to the supporters, notably the phrase "Resiliência e determinação" on the back of the neck and a lower hem tag inscribed with the popular terrace chant "Vai com determinação". Set to be worn with matching black shorts and black socks, the kit makes its official match debut against Cruzeiro at the Vila Belmiro.