Southend United and Italian manufacturer Erreà have officially launched the club's new third kit for...
Southend United and Italian manufacturer Erreà have officially launched the club's new third kit for the 26-27 campaign. Introduced under the campaign tagline "Culture Never Washes Away," the striking new jersey delivers a bold and energetic visual direction created in collaboration with Erreà's Creative Lab.
The Erreà Southend United 26-27 third shirt combines a vivid pink base with sharp, angular purple graphics running across the front. It is framed by a classic purple fold-over collar, purple cuffs, and thin yellow piping along the raglan shoulder seams. For a modern and minimalist touch, the traditional club crest is replaced by a simplified yellow shrimp emblem on the left chest, accompanied by yellow Erreà branding and white c2c sponsor lettering.
Purple shorts accented with pink trim and matching purple socks complete the full Southend 26-27 third strip, which is set to make its on-pitch debut in the match against Solihull Moors.
Southend United and technical partner Erreà have officially released a special 120th anniversary kit...
Southend United and technical partner Erreà have officially released a special 120th anniversary kit for the 26-27 season. Celebrating 120 years since the founding of the Shrimpers, the shirt features a refined monochrome design created as a tribute to the club's history.
The jersey is predominantly black with white detailing, including a retro collar accented by contrasting white trim. The defining feature of the design is a subtle front graphic that incorporates the names of 148 players who have made 120 or more appearances for Southend United.
All logos, including the Erreà chest mark, main front sponsor c2c, and the club crest, are presented in clean white. The Southend United 26-27 anniversary kit goes on sale at the club store starting August 1.
Italian brand Erreà and Southend United have revealed the club's special 26-27 anniversary kit, mark...
Italian brand Erreà and Southend United have revealed the club's special 26-27 anniversary kit, marking 120 years since the Blues were established in 1906. Presented in black with white collar details and trim, the standout feature of the shirt is a tonal front pattern formed by the names of every player to represent Southend United between 1906 and 2026.
National League side Southend United have officially unveiled their new 26-27 away kit. Produced by Italian sportswear brand Erreà, the jersey combines a navy base with contrasting yellow sleeves.
National League side Southend United have presented their goalkeeper kit collection for 2026-27 season. They are made by Italian brand Errea and all feature bespoke designs.
The goalkeeper home kit use traditional green base with wavy lines inspired by the coastline of the city.
The goalkeeper away kit is in vibrant pink, with subtle graphic based on the city's most recognisable landmarks, the Royal Pavilion.
The goalkeeper third kit features outstanding abstract design that picture view of Southend's famous seafront.
What do you think of Southend United 26-27 goalkeeper kits? Leave your thoughts in the comment below.
The new Southend United 2026-27 home kit was officially released yesterday and went on sale this mor...
The new Southend United 2026-27 home kit was officially released yesterday and went on sale this morning. Produced by Erreà, the National League club's new home shirt features a bespoke geometric pattern subtly inspired by the word 'Shrimp', paying tribute to Southend United's iconic symbol.
The dark blue base is complemented by white logos and the bespoke pattern, creating a smart and unique look for the upcoming season.
