Hearts Announce Save the Children Shirt Sponsorship Partnership

Scottish club Heart of Midlothian FC will be the first club in the United Kingdom to sport the name of a national charity on the new Puma Hearts Home and Away Kits for the next three seasons. Hearts today announced a new 3-year partnership with Save the Children, replacing previous shirt sponsor Wonga.

Heart of Midlothian FC Announce Save the Children Shirt Partnership

The new Hearts 15-16 Kits will carry the Save the Children logo next season.

Some months ago, a group of Hearts-supporting people contacted the club's owner to offer financial support. The result was a unique seven-figure three-year deal that supports both the club and the charity.

Ann Budge, Chair and CEO of Hearts commented: "The benefactors are wholly supportive of the way in which the club is being rebuilt and of the values that underpin its activities. As the team is restored to its rightful place in the SPFL, we can use the magical formula of football to enhance the lives of children and families in the community. It’s a perfect match."

To have the Save the Children’s name on Hearts shirts is a perfect match for our charityOn March 18, 2015, Hearts announced a new kit deal with German sport supplier Puma replacing Adidas. The inaugural Puma Hearts 2015-2016 Kits featuring the Save the Children sponsor logo will be revealed in Summer 2015.

Neil Mathers, Save the Children’s Head of Scotland said: "To have Save the Children’s name on Heart of Midlothian FC football shirts is an absolute honour – and a perfect match for our charity. It’s a fantastic opportunity for Save the Children and will allow us to reach many more children across Edinburgh, helping them to get the best start in life and achieve their potential."