Manchester United Becomes First Club To Sign Headwear Deal
Manchester United has become the first football club in history to sign a deal with a leisure headwear brand. New Era and Manchester United are set to launch the first collection as early as tomorrow.
New Era was established in the US in 1920, and is best-known for being the on-field cap of the Major League Baseball since 1934. Previously, New Era already signed deals with organizations and brands such as the NFL, DC and Marvel Comics to tap into other markets than baseball.
Manchester United New Era Headwear Range
This is the famous New Era Man Utd 59FIFTY cap.
The debut collection of New Era and Manchester United will include five core silhouettes to offer fans a tailored fit for all occasions. From the flagship 59FIFTY cap to the 9FIFTY Snapback, the New Era Manchester United Collection promises to leave no wish unanswered - at least for caps.
Manchester United group managing director Richard Arnold comments: "Manchester United’s success is built on the support of its fans. Throughout history, our supporters have pledged their allegiance to United by wearing the club crest and we are delighted to be partnering with New Era to bring fans a fresh approach to the branded headwear available to them.
No financial details were disclosed yet. However, it's quite interesting to note that Nike previously owned the official rights to produce Man Utd's hat range, while the record-breaking Adidas £750m deal allows the Red Devils to have an official 'leisure headwear partner'.
Christopher H. Koch, president and CEO of New Era, comments: "We couldn’t be more thrilled to partner with Manchester United on a global level. As New Era continues to expand its international reach, growing our business in world football was a natural progression. A partnership with such a globally revered club is a great opportunity for us to bring quality headwear to the football market."
Caps, baseball caps, visors, hats, bobble hats and beanies. Is this over the top? Let us know in the comments section below.
Rüdiger Wears Unreleased Next-Gen Under Armour Magnetico 6 Boots at 2026 World Cup
During Germany's opening fixture, towering defender Antonio Rüdiger has been spotted wearing the unreleased sixth generation of the brand's flagship control boot: the Under Armour Magnetico 6. Story via abcdefutbol.
The Under Armour Magnetico 6 soccer cleats feature a striking metallic silver base. To provide a sharp contrast, the boot utilizes a solid black heel counter, collar, and lacing system. The standout design element is the iconic Under Armour logo on the heel, which is filled with a vibrant, bright pink.
The Magnetico 6 appears to retain the silo's focus on a flexible, form-fitting upper designed for close control and comfort.
What are your thoughts on this silver, black, and pink colorway for the upcoming Under Armour Magnetico 6 football boots? Let us know in the comments below.
Endrick Wears Unreleased New Balance Tekela Boots in 2026 World Cup Training
Brazil youngster Endrick has worn an unreleased teal and lime green colorway of the New Balance Tekela V5 football boots. On the heel is the Brazilian's signature logo.
South Korea Forced to Change Away Kit Font Color for 2026 World Cup
South Korea have been forced to change the nameset color on their 2026 away kit to comply with FIFA equipment regulations. The original light green names and numbers, which were worn during the team's pre-tournament friendlies, have been replaced with navy for the 2026 World Cup.
The change was made to increase the visibility of the names and numbers from a distance. The original light green color did not provide enough contrast against the light purple and white camouflage-style pattern of the Nike away shirt, violating FIFA's strict rules regarding the legibility of player identification.
The updated navy nameset was debuted in South Korea's second match of the tournament, providing a stark contrast to the shirt's base design and ensuring full compliance with FIFA's visibility standards.
CD Numancia 26-27 Home, Away & Third Kits Released
Spanish club CD Numancia and their long-time technical sponsor Erreà have officially unveiled the club's new kits for the 2026-27 season. The launch celebrates a historic milestone, marking 20 years of uninterrupted partnership between the team and the Italian sportswear brand. To honor this two-decade collaboration, the new designs reinterpret the essence of the original kits from the 2006-07 season, when Erreà first began outfitting the Soria-based side.
The CD Numancia 2026-2027 home kit returns to the club's traditional deep red base with blue details, directly inspired by the 2006-07 template. It features a classic central shield placement, reviving a vintage aesthetic that defined the early days of the partnership. The away kit reverses this color scheme, utilizing a crisp white base with red and blue accents. Rounding out the set, the third kit introduces a clean black design with red and white elements that firmly connect to Numancia's identity.
Nike x G-Dragon South Korea 2026 World Cup Collection Debuted
In the recent match between South Korea and Mexico, the South Korean players wore special anthem jackets and pre-match shirt from a lifestyle collection created in collaboration with global star G-Dragon.
Black/Green Nike Mercurial Superfly 11 Boots Spotted
In the opening match between Haiti and Scotland, left-back Martin Expérience was spotted wearing the Nike Mercurial Superfly 11 boots in a black/green colorway. It is expected to be released soon.
Livingston FC 26-27 Home Kit Released
Livingston FC have officially unveiled their new 2026027 home kit, made by Joma.
The new Joma Livingston FC 2026-27 home shirt features a dominant amber-yellow colorway and a large polo collar. The jersey also incorporates subtle embossed patterns that add a refined touch to the design.
Hibernian FC 26-27 Home Kit Released
Hibernian FC have officially unveiled their new 2026-27 home kit and simultaneously announced a partnership with Reebok, replacing Joma as the club’s kit supplier.
The new jersey features a dark green base, complemented by a polo collar and raglan sleeves with white accents. Both the collar and sleeve cuffs are white, finished with green trim.
